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Today's weather in Mexico, in pictures

A card for each of Mexico City, Guadalajara, Monterrey, Puebla, Tijuana, León, Mérida and Cancún with a picture of its sky today, its high and the high against yesterday's. In Spanish for Spanish-speaking channels.

Feed idfd_093272b71d8a
Sourceweather-forecasts-and-severe-warnings
MarketPublic bodies, Supermarkets and shops
ScheduleDaily 12:05
Drawn withCarousel, Soft friendly 1.0.0
Shapes9x16, 4x5, 1x1, 16x9, 2x3
LanguagesAny: each channel takes its own language from the event, or the default
FreshnessAn event older than 24 hours is kept but never published

Example video​

The 1x1 cut of this feed, drawn from an example of what it carries. Open the video on its own.

Use cases​

  • Council and authority announcements, the moment they are published.
  • Dates people plan around: waste collection, opening hours, public events.
  • Open data made visible: air quality, water levels, traffic or budget figures.
  • This week's offers, per store, on every channel the shop runs.
  • Opening times and holiday changes, before customers have to ask.
  • Seasonal campaigns and price changes, drawn straight from the product data.

What it carries​

Cards of one kind, one after another with a counter, a picture, a name, a line and one figure each, ending on all of them together where there are up to twelve. Two to twenty cards. metaData is the post's title, descriptions and hashtags and is never drawn.

FieldTypeRequiredLimitWhat it is
clipDatagroupyesClip data: Everything drawn: a kicker, what the cards are, the cards with their pictures, names, lines and figures, how the pictures are laid in, the source and the look.
clipData.kickertextup to 20 charactersKicker: A word above the title, such as THIS WEEK or NEW IN.
clipData.titletextyesup to 70 charactersTitle: What the cards are.
clipData.prefixtextup to 3 charactersPrefix: Written before every card's figure, such as a currency sign. Every figure is written with as many decimals as the most precise one.
clipData.itemslistyesat least 2, up to 20Cards: In the order they are shown. Two to twenty, each adding just under two seconds; up to twelve end on all of them together in a grid.
clipData.items[]groupCard
clipData.items[].pictureimageyesmedia:// file from the media library, alt text up to 120 charactersPicture
clipData.items[].titletextyesup to 40 charactersName
clipData.items[].linetextup to 80 charactersLine: One line under the name: the size, the detail, why it is here.
clipData.items[].valuenumber2 decimalsFigure: The card's one figure, such as its price.
clipData.pictureFitenumfill, wholePicture fit: Fill each card's frame for photographs; show the pictures whole for logos or cut-out products.
clipData.sourcetextup to 60 charactersSource
clipData.lookgroupLook: How the clip looks and moves within its style. The same five switches in every format of the collections. Leave a switch out, or set it to the style's own, and the style decides.
clipData.look.themeenumauto, brand, light, dark, boldTheme: The style's own choice; your brand's own colours and background; a light or dark page tinted with your brand colour; or your brand colour as the page.
clipData.look.paceenumauto, calm, standard, punchyPace: How things arrive: the style's own rhythm, calm fades, a standard rhythm, or punchy slams and cuts.
clipData.look.cornersenumauto, square, soft, roundCorners: The shape of cards, panels and marks.
clipData.look.alignenumauto, start, centreText alignment: Where the text lines up.
clipData.look.logoenumauto, freeLogo: The style's own: the logo on the style's plate (a card, a disc, a badge) so it reads on any page. As it is: the logo whole, with no plate, frame or crop, for a logo made to stand on the page, such as one with a transparent background. As it is, make sure your logo reads on the page of the theme you choose.
metaDatagroupMeta data: Everything about the post that is never drawn in the clip: its title, its description in four lengths, one per kind of platform, and its hashtags. Reelwire adds the brand's description, link and hashtags after it. Left out, the post text is generated from the clip data.
metaData.titletextup to 100 charactersTitle: Used where the platform has a title of its own: Facebook Feed, LinkedIn, Pinterest and YouTube. Up to 100 characters, which every one of them takes.
metaData.captionTinytextup to 200 charactersTiny description (Pinterest, Threads, X): Up to 200 characters. The brand's description, link and hashtags follow it within the platform's limit.
metaData.captionShorttextup to 500 charactersShort description (Telegram, Threema, WeChat, WhatsApp): Up to 500 characters. The brand's description, link and hashtags follow it within the platform's limit.
metaData.captionMediumtextup to 1500 charactersMedium description (Discord, Facebook Reels, Instagram, LinkedIn, Signal, Slack, TikTok): Up to 1500 characters. The brand's description, link and hashtags follow it within the platform's limit.
metaData.captionLongtextup to 4000 charactersLong description (Facebook Feed, YouTube): Up to 4000 characters. The brand's description, link and hashtags follow it within the platform's limit.
metaData.hashtagslistup to 15Hashtags: Written without the #. Up to 15, which every platform takes.
metaData.hashtags[]textup to 60 charactersHashtag

locales carries other languages: under each language code, the parts of clipData and metaData that differ, laid over the default, so a language with no copy still renders.

A picture is always a file from your media library: media:// followed by its id or its name. Anything the table does not list is refused, and so is anything over its limit, with a 400 schema_validation error that names the field.

The JSON Schema
{
"type": "object",
"properties": {
"clipData": {
"type": "object",
"properties": {
"kicker": {
"type": "string",
"maxLength": 20,
"title": "Kicker",
"description": "A word above the title, such as THIS WEEK or NEW IN."
},
"title": {
"type": "string",
"maxLength": 70,
"title": "Title",
"description": "What the cards are."
},
"prefix": {
"type": "string",
"maxLength": 3,
"title": "Prefix",
"description": "Written before every card's figure, such as a currency sign. Every figure is written with as many decimals as the most precise one."
},
"items": {
"type": "array",
"items": {
"type": "object",
"properties": {
"picture": {
"type": "object",
"properties": {
"url": {
"type": "string",
"maxLength": 2048,
"pattern": "^media:\\/\\/[^\\s/\\\\\\u0000-\\u001f][^/\\\\\\u0000-\\u001f]{0,254}$",
"title": "Picture",
"description": "A file from the workspace's media library, written media:// and the file's id or name. A web address is refused."
},
"alt": {
"type": "string",
"maxLength": 120,
"title": "Alt text",
"description": "What the picture shows, for anyone who cannot see it."
}
},
"required": [
"url"
],
"additionalProperties": false,
"title": "Picture"
},
"title": {
"type": "string",
"maxLength": 40,
"title": "Name"
},
"line": {
"type": "string",
"maxLength": 80,
"title": "Line",
"description": "One line under the name: the size, the detail, why it is here."
},
"value": {
"type": "number",
"title": "Figure",
"description": "The card's one figure, such as its price."
}
},
"required": [
"picture",
"title"
],
"additionalProperties": false,
"title": "Card"
},
"minItems": 2,
"maxItems": 20,
"title": "Cards",
"description": "In the order they are shown. Two to twenty, each adding just under two seconds; up to twelve end on all of them together in a grid."
},
"pictureFit": {
"type": "string",
"enum": [
"fill",
"whole"
],
"title": "Picture fit",
"description": "Fill each card's frame for photographs; show the pictures whole for logos or cut-out products.",
"enumNames": [
"Fill the frame",
"Show it whole"
]
},
"source": {
"type": "string",
"maxLength": 60,
"title": "Source"
},
"look": {
"type": "object",
"properties": {
"theme": {
"type": "string",
"enum": [
"auto",
"brand",
"light",
"dark",
"bold"
],
"title": "Theme",
"description": "The style's own choice; your brand's own colours and background; a light or dark page tinted with your brand colour; or your brand colour as the page.",
"enumNames": [
"The style's own",
"Brand colours",
"Light",
"Dark",
"Bold brand colour"
]
},
"pace": {
"type": "string",
"enum": [
"auto",
"calm",
"standard",
"punchy"
],
"title": "Pace",
"description": "How things arrive: the style's own rhythm, calm fades, a standard rhythm, or punchy slams and cuts.",
"enumNames": [
"The style's own",
"Calm",
"Standard",
"Punchy"
]
},
"corners": {
"type": "string",
"enum": [
"auto",
"square",
"soft",
"round"
],
"title": "Corners",
"description": "The shape of cards, panels and marks.",
"enumNames": [
"The style's own",
"Square",
"Softly rounded",
"Round"
]
},
"align": {
"type": "string",
"enum": [
"auto",
"start",
"centre"
],
"title": "Text alignment",
"description": "Where the text lines up.",
"enumNames": [
"The style's own",
"At the start of the line",
"Centred"
]
},
"logo": {
"type": "string",
"enum": [
"auto",
"free"
],
"title": "Logo",
"description": "The style's own: the logo on the style's plate (a card, a disc, a badge) so it reads on any page. As it is: the logo whole, with no plate, frame or crop, for a logo made to stand on the page, such as one with a transparent background. As it is, make sure your logo reads on the page of the theme you choose.",
"enumNames": [
"The style's own",
"As it is, no plate or crop"
]
}
},
"additionalProperties": false,
"title": "Look",
"description": "How the clip looks and moves within its style. The same five switches in every format of the collections. Leave a switch out, or set it to the style's own, and the style decides."
}
},
"required": [
"title",
"items"
],
"additionalProperties": false,
"title": "Clip data",
"description": "Everything drawn: a kicker, what the cards are, the cards with their pictures, names, lines and figures, how the pictures are laid in, the source and the look."
},
"metaData": {
"type": "object",
"properties": {
"title": {
"type": "string",
"maxLength": 100,
"title": "Title",
"description": "Used where the platform has a title of its own: Facebook Feed, LinkedIn, Pinterest and YouTube. Up to 100 characters, which every one of them takes."
},
"captionTiny": {
"type": "string",
"maxLength": 200,
"title": "Tiny description (Pinterest, Threads, X)",
"description": "Up to 200 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionShort": {
"type": "string",
"maxLength": 500,
"title": "Short description (Telegram, Threema, WeChat, WhatsApp)",
"description": "Up to 500 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionMedium": {
"type": "string",
"maxLength": 1500,
"title": "Medium description (Discord, Facebook Reels, Instagram, LinkedIn, Signal, Slack, TikTok)",
"description": "Up to 1500 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionLong": {
"type": "string",
"maxLength": 4000,
"title": "Long description (Facebook Feed, YouTube)",
"description": "Up to 4000 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"hashtags": {
"type": "array",
"items": {
"type": "string",
"maxLength": 60,
"title": "Hashtag"
},
"maxItems": 15,
"title": "Hashtags",
"description": "Written without the #. Up to 15, which every platform takes."
}
},
"additionalProperties": false,
"title": "Meta data",
"description": "Everything about the post that is never drawn in the clip: its title, its description in four lengths, one per kind of platform, and its hashtags. Reelwire adds the brand's description, link and hashtags after it. Left out, the post text is generated from the clip data."
},
"locales": {
"type": "object",
"additionalProperties": {
"type": "object",
"properties": {
"clipData": {
"type": "object",
"properties": {
"kicker": {
"type": "string",
"maxLength": 20,
"title": "Kicker",
"description": "A word above the title, such as THIS WEEK or NEW IN."
},
"title": {
"type": "string",
"maxLength": 70,
"title": "Title",
"description": "What the cards are."
},
"prefix": {
"type": "string",
"maxLength": 3,
"title": "Prefix",
"description": "Written before every card's figure, such as a currency sign. Every figure is written with as many decimals as the most precise one."
},
"items": {
"type": "array",
"items": {
"type": "object",
"properties": {
"picture": {
"type": "object",
"properties": {
"url": {
"type": "string",
"maxLength": 2048,
"pattern": "^media:\\/\\/[^\\s/\\\\\\u0000-\\u001f][^/\\\\\\u0000-\\u001f]{0,254}$",
"title": "Picture",
"description": "A file from the workspace's media library, written media:// and the file's id or name. A web address is refused."
},
"alt": {
"type": "string",
"maxLength": 120,
"title": "Alt text",
"description": "What the picture shows, for anyone who cannot see it."
}
},
"required": [
"url"
],
"additionalProperties": false,
"title": "Picture"
},
"title": {
"type": "string",
"maxLength": 40,
"title": "Name"
},
"line": {
"type": "string",
"maxLength": 80,
"title": "Line",
"description": "One line under the name: the size, the detail, why it is here."
},
"value": {
"type": "number",
"title": "Figure",
"description": "The card's one figure, such as its price."
}
},
"required": [
"picture",
"title"
],
"additionalProperties": false,
"title": "Card"
},
"minItems": 2,
"maxItems": 20,
"title": "Cards",
"description": "In the order they are shown. Two to twenty, each adding just under two seconds; up to twelve end on all of them together in a grid."
},
"pictureFit": {
"type": "string",
"enum": [
"fill",
"whole"
],
"title": "Picture fit",
"description": "Fill each card's frame for photographs; show the pictures whole for logos or cut-out products.",
"enumNames": [
"Fill the frame",
"Show it whole"
]
},
"source": {
"type": "string",
"maxLength": 60,
"title": "Source"
},
"look": {
"type": "object",
"properties": {
"theme": {
"type": "string",
"enum": [
"auto",
"brand",
"light",
"dark",
"bold"
],
"title": "Theme",
"description": "The style's own choice; your brand's own colours and background; a light or dark page tinted with your brand colour; or your brand colour as the page.",
"enumNames": [
"The style's own",
"Brand colours",
"Light",
"Dark",
"Bold brand colour"
]
},
"pace": {
"type": "string",
"enum": [
"auto",
"calm",
"standard",
"punchy"
],
"title": "Pace",
"description": "How things arrive: the style's own rhythm, calm fades, a standard rhythm, or punchy slams and cuts.",
"enumNames": [
"The style's own",
"Calm",
"Standard",
"Punchy"
]
},
"corners": {
"type": "string",
"enum": [
"auto",
"square",
"soft",
"round"
],
"title": "Corners",
"description": "The shape of cards, panels and marks.",
"enumNames": [
"The style's own",
"Square",
"Softly rounded",
"Round"
]
},
"align": {
"type": "string",
"enum": [
"auto",
"start",
"centre"
],
"title": "Text alignment",
"description": "Where the text lines up.",
"enumNames": [
"The style's own",
"At the start of the line",
"Centred"
]
},
"logo": {
"type": "string",
"enum": [
"auto",
"free"
],
"title": "Logo",
"description": "The style's own: the logo on the style's plate (a card, a disc, a badge) so it reads on any page. As it is: the logo whole, with no plate, frame or crop, for a logo made to stand on the page, such as one with a transparent background. As it is, make sure your logo reads on the page of the theme you choose.",
"enumNames": [
"The style's own",
"As it is, no plate or crop"
]
}
},
"additionalProperties": false,
"title": "Look",
"description": "How the clip looks and moves within its style. The same five switches in every format of the collections. Leave a switch out, or set it to the style's own, and the style decides."
}
},
"additionalProperties": false,
"title": "Clip data",
"description": "Everything drawn: a kicker, what the cards are, the cards with their pictures, names, lines and figures, how the pictures are laid in, the source and the look."
},
"metaData": {
"type": "object",
"properties": {
"title": {
"type": "string",
"maxLength": 100,
"title": "Title",
"description": "Used where the platform has a title of its own: Facebook Feed, LinkedIn, Pinterest and YouTube. Up to 100 characters, which every one of them takes."
},
"captionTiny": {
"type": "string",
"maxLength": 200,
"title": "Tiny description (Pinterest, Threads, X)",
"description": "Up to 200 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionShort": {
"type": "string",
"maxLength": 500,
"title": "Short description (Telegram, Threema, WeChat, WhatsApp)",
"description": "Up to 500 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionMedium": {
"type": "string",
"maxLength": 1500,
"title": "Medium description (Discord, Facebook Reels, Instagram, LinkedIn, Signal, Slack, TikTok)",
"description": "Up to 1500 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionLong": {
"type": "string",
"maxLength": 4000,
"title": "Long description (Facebook Feed, YouTube)",
"description": "Up to 4000 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"hashtags": {
"type": "array",
"items": {
"type": "string",
"maxLength": 60,
"title": "Hashtag"
},
"maxItems": 15,
"title": "Hashtags",
"description": "Written without the #. Up to 15, which every platform takes."
}
},
"additionalProperties": false,
"title": "Meta data",
"description": "Everything about the post that is never drawn in the clip: its title, its description in four lengths, one per kind of platform, and its hashtags. Reelwire adds the brand's description, link and hashtags after it. Left out, the post text is generated from the clip data."
}
},
"additionalProperties": false
},
"propertyNames": {
"enum": [
"aa",
"ab",
"ae",
"af",
"ak",
"am",
"an",
"ar",
"as",
"av",
"ay",
"az",
"ba",
"be",
"bg",
"bi",
"bm",
"bn",
"bo",
"br",
"bs",
"ca",
"ce",
"ch",
"co",
"cr",
"cs",
"cu",
"cv",
"cy",
"da",
"de",
"dv",
"dz",
"ee",
"el",
"en",
"eo",
"es",
"et",
"eu",
"fa",
"ff",
"fi",
"fj",
"fo",
"fr",
"fy",
"ga",
"gd",
"gl",
"gn",
"gu",
"gv",
"ha",
"he",
"hi",
"ho",
"hr",
"ht",
"hu",
"hy",
"hz",
"ia",
"id",
"ie",
"ig",
"ii",
"ik",
"io",
"is",
"it",
"iu",
"ja",
"jv",
"ka",
"kg",
"ki",
"kj",
"kk",
"kl",
"km",
"kn",
"ko",
"kr",
"ks",
"ku",
"kv",
"kw",
"ky",
"la",
"lb",
"lg",
"li",
"ln",
"lo",
"lt",
"lu",
"lv",
"mg",
"mh",
"mi",
"mk",
"ml",
"mn",
"mr",
"ms",
"mt",
"my",
"na",
"nb",
"nd",
"ne",
"ng",
"nl",
"nn",
"no",
"nr",
"nv",
"ny",
"oc",
"oj",
"om",
"or",
"os",
"pa",
"pi",
"pl",
"ps",
"pt",
"qu",
"rm",
"rn",
"ro",
"ru",
"rw",
"sa",
"sc",
"sd",
"se",
"sg",
"si",
"sk",
"sl",
"sm",
"sn",
"so",
"sq",
"sr",
"ss",
"st",
"su",
"sv",
"sw",
"ta",
"te",
"tg",
"th",
"ti",
"tk",
"tl",
"tn",
"to",
"tr",
"ts",
"tt",
"tw",
"ty",
"ug",
"uk",
"ur",
"uz",
"ve",
"vi",
"vo",
"wa",
"wo",
"xh",
"yi",
"yo",
"za",
"zh",
"zu",
"zh-CN",
"zh-TW",
"pt-BR"
]
}
}
},
"required": [
"clipData"
],
"additionalProperties": false,
"$schema": "http://json-schema.org/draft-07/schema#"
}

Ask Reelwire for the same document yourself, without signing in:

curl "http://localhost:4000/v1/formats/feed/fd_093272b71d8a"

Which template draws a feed is Reelwire's decision and can change, so a producer asks by the feed, as above, rather than by its template.

Delivery JSON​

Every event of this feed is delivered to Reelwire in this envelope. You do not send it yourself: switch the feed on under Feeds, have a channel listen to it, and each event becomes a post on that channel. data is the document described above.

{
"eventId": "01M2SQMKK3G1NVFXV31DCBVB95",
"occurredAt": "2026-09-23T07:00:00Z",
"feedId": "fd_093272b71d8a",
"locale": "en",
"data": {
"clipData": {
"kicker": "New in",
"title": "Three new prints in the gallery shop, signed and framed",
"prefix": "€",
"items": [
{
"line": "Giclée print, 50 x 70 cm, oak frame",
"title": "Evening over the fells",
"value": 89,
"picture": {
"alt": "Hills under an evening sky, drawn in layers",
"url": "media://example-image.svg"
}
},
{
"line": "Giclée print, 40 x 50 cm, white frame",
"title": "Silk dunes",
"value": 69,
"picture": {
"alt": "Soft waves of blue, violet and orange",
"url": "media://example-image.jpg"
}
},
{
"line": "Photographic print, 30 x 45 cm, unframed",
"title": "Ink in water, no. 4",
"value": 45,
"picture": {
"alt": "Clouds of red and blue ink in water",
"url": "media://example-image.png"
}
}
],
"pictureFit": "fill",
"source": "Halden Gallery shop, prices include framing",
"look": {
"theme": "auto",
"pace": "auto",
"corners": "auto",
"align": "auto",
"logo": "auto"
}
},
"metaData": {
"title": "Six offers at Brightwell Market this week, from apples to sunflowers",
"captionTiny": "This week at Brightwell Market: Jonagold apples at 1.49, sourdough at 2.79, Alpine cheese, espresso beans, sunflowers and mango sticky rice.",
"captionShort": "Six offers at Brightwell Market this week, Monday to Saturday: Red Jonagold apples at 1.49 a kilo bag, stone-baked sourdough at 2.79, Alpine mountain cheese at 1.89 per 100 g, Arden Roasters espresso beans at 6.99, sunflowers and tulips at 4.50 and mango sticky rice at 3.25.",
"captionMedium": "Six offers at Brightwell Market this week, from Monday to Saturday. Red Jonagold apples from the Halden orchards are 1.49 for a 1 kg bag. The stone-baked sourdough loaf, baked in store every morning from 7, is 2.79. Alpine mountain cheese, matured for eight months, is 1.89 per 100 g. Arden Roasters espresso beans are 6.99 for a 500 g bag. A hand-tied bunch of ten sunflowers and tulips is 4.50 while stocks last, and mango sticky rice from the hot counter is 3.25 a cup.",
"captionLong": "Six offers at Brightwell Market this week, from Monday to Saturday. Red Jonagold apples from the Halden orchards are 1.49 for a 1 kg bag. The stone-baked sourdough loaf, baked in store every morning from 7, is 2.79 for 800 g. Alpine mountain cheese, matured for eight months and cut by the piece, is 1.89 per 100 g. Arden Roasters espresso beans, whole and dark roasted, are 6.99 for a 500 g bag. A hand-tied bunch of ten sunflowers and tulips is 4.50 while stocks last. And from the hot counter, a 250 g cup of mango sticky rice, ready to eat, is 3.25. Prices are valid in every Brightwell Market from Monday to Saturday.",
"hashtags": [
"offers",
"brightwellmarket",
"groceries",
"thisweek"
]
}
}
}

feedId names this feed and never changes, even when the feed is renamed. eventId is set once per event, so an event delivered twice is published once. occurredAt is when it happened, which is what the freshness limit is measured from.