Eventkarte

Eine Veranstaltung: was passiert, eine Datumskachel, die Uhrzeit, der Ort, der Preis, bis zu drei weitere Fakten und der Zugang, dann bis zu drei weitere Veranstaltungen, nacheinander: 8 bis 23 Sekunden. In elf Stilen, jeweils mit Farben, Schriften, Logo, Moderator und Hintergrund Ihrer Marke.

Vorlagen-ID	`tpl_18258e33b2a9`
Branchen	Jede Branche
Varianten	Corporate glass, Bento grid, Broadcast news, Editorial, Swiss grid, Neo-brutalist, Soft friendly, Clear civic, Lock screen, Promo flyer, Data terminal
Fertige Feeds	59, unten aufgeführt

Einsatzbereiche

Eine Veranstaltung mit Datum, Uhrzeit, Ort, Preis und Zugang angekündigt.
Tage der offenen Tür, Konzerte, Webinare, Märkte und Spiele.
Bis zu vier Veranstaltungen in einem Beitrag, eine nach der anderen.

Varianten

Eine Variante ist diese Vorlage in anderer Gestaltung, und es gibt sie in Versionen: unveränderlichen Builds, die neueste zuerst. Ein Kanal folgt der neuesten Version seiner Variante, sofern er nicht auf eine festgelegt ist.

Variante	Was es ist	Versionen	Neueste
Corporate glass	Karten aus Milchglas über einem Polarlicht in Ihren Markenfarben: ruhig und hochwertig.	1	1.0.0
Bento grid	Abgerundete Kacheln in Ihren Markenfarben, jede bewegt sich für sich: ein moderner Produktlook.	1	1.0.0
Broadcast news	Ein Nachrichtensender in Ihren Farben: Senderlogo, Namenseinblendung, Ticker und Ihr Moderator.	1	1.0.0
Editorial	Eine Magazinseite in Ihrem Papierton und Ihrer Serifenschrift: Kopfzeile, feine Linien und eine Autorenzeile.	1	1.0.0
Swiss grid	Ein strenges Raster, große Schrift und Ihre Markenfarbe als einziger Akzent. Nichts hüpft.	1	1.0.0
Neo-brutalist	Laute flache Blöcke in Ihren Farben mit dicken Rändern und harten Schatten.	1	1.0.0
Soft friendly	Weiche Formen und abgerundete Karten in Tönen Ihrer Markenfarbe: warm und zugänglich.	1	1.0.0
Clear civic	Zum Lesen gemacht: hoher Kontrast, große schlichte Schrift und nummerierte Schritte.	1	1.0.0
Lock screen	Der Sperrbildschirm eines Telefons auf Ihrem Hintergrundbild, auf dem die Nachrichten als Mitteilungen Ihrer App eintreffen.	1	1.0.0
Promo flyer	Ein Händlerprospekt in Ihren Farben: Zackensterne, Preisschilder und fette Zahlen, mit Ihrem Logo als Blickfang.	1	1.0.0
Data terminal	Ein Markt-Terminal in Ihrer Markenfarbe, dessen Zahlen erst durcheinanderwirbeln und dann einrasten.	1	1.0.0

Was sie annimmt

Jede Variante nimmt denselben Inhalt an, sodass ein Dokument in jeder von ihnen erstellt werden kann.

One event: what it is, then its date, time, place, price, any further facts and how to get in, set one field after another, and up to three more events after it, one at a time. metaData is the post's title, descriptions and hashtags and is never drawn.

Feld	Typ	Erforderlich	Limit	Was es ist
`clipData`	group	yes		Clip data: Everything drawn: a kicker, the event, its date, time, place, price, further facts and the way in, up to three more events each on a page of its own, and the look.
`clipData.kicker`	text		up to 20 characters	Kicker: A word above the event, such as MARKET DAY, WEBINAR or NOW OPEN.
`clipData.event`	text	yes	up to 80 characters	Event: What happens. Shown from the first frame.
`clipData.date`	datetime	yes		Date: The day it starts, drawn as a date tile. Only the date is read, as it is written here.
`clipData.dateText`	text		up to 40 characters	Date as written: The date in words beside the tile. Left out, it is written from the date in the channel's language.
`clipData.time`	text		up to 30 characters	Time
`clipData.venue`	text		up to 50 characters	Venue
`clipData.address`	text		up to 80 characters	Address
`clipData.price`	text		up to 50 characters	Price: What it costs to get in, in words: Free entry, 12 EUR, from 8 EUR.
`clipData.fields`	list		up to 3	Further fields: Up to three more facts, each with a symbol and an optional label.
`clipData.fields[]`	group			Field
`clipData.fields[].icon`	enum		`person`, `info`, `clock`, `pin`, `calendar`, `money`, `home`, `star`, `bolt`, `check`, `warning`, `question`, `arrow`	Symbol
`clipData.fields[].label`	text		up to 20 characters	Label
`clipData.fields[].value`	text	yes	up to 60 characters	Value
`clipData.more`	list		at least 0, up to 3	More events: Further events shown after the first, one at a time, each with its own date, time, place and price. Each adds five seconds.
`clipData.more[]`	group			Event
`clipData.more[].event`	text	yes	up to 80 characters	What happens: What happens. Shown from the first frame.
`clipData.more[].date`	datetime	yes		Date: The day it starts, drawn as a date tile. Only the date is read, as it is written here.
`clipData.more[].dateText`	text		up to 40 characters	Date as written: The date in words beside the tile. Left out, it is written from the date in the channel's language.
`clipData.more[].time`	text		up to 30 characters	Time
`clipData.more[].venue`	text		up to 50 characters	Venue
`clipData.more[].address`	text		up to 80 characters	Address
`clipData.more[].price`	text		up to 50 characters	Price: What it costs to get in, in words: Free entry, 12 EUR, from 8 EUR.
`clipData.more[].link`	text		up to 50 characters	How to get in: Where to register or buy, or how to get there: a web address, a code, a line.
`clipData.link`	text		up to 50 characters	How to get in: Where to register or buy, or how to get there: a web address, a code, a line.
`clipData.styleWords`	group			Style words: The few words some styles write into their own frame, each drawn exactly as written, in the language you write it in. A word left out is not drawn: no template adds a word of its own. The same keys in every format of the collections; each style draws only its own.
`clipData.styleWords.live`	text		up to 16 characters	Live marker (Broadcast news): Written beside the light in Broadcast news' channel bug, such as LIVE. Left out, the light stands alone.
`clipData.styleWords.byline`	text		up to 12 characters	Byline (Editorial): Written before the presenter's name in Editorial, such as By. Left out, the name stands alone.
`clipData.styleWords.functionKeys`	list		up to 4	Function keys (Data terminal): Data terminal's row of keys F1 to F4, one word each, in order, such as HELP, DATA, CHART and NEWS; the second is drawn held down, and a key that does not fit the row is left out. Left out, no keys are drawn.
`clipData.styleWords.functionKeys[]`	text		up to 12 characters	Key
`clipData.styleWords.commandKey`	text		up to 10 characters	Command key (Data terminal): The key at the end of Data terminal's row, in the rise colour, such as GO. Left out, none is drawn.
`clipData.styleWords.realTime`	text		up to 12 characters	Real-time light (Data terminal): Written beside the blinking light in Data terminal's status bar, such as RT. Left out, the light stands alone.
`clipData.styleWords.messageLabel`	text		up to 12 characters	Message window label (Data terminal): The tab on Data terminal's message window round the presenter, such as MSG. Left out, the window has no tab.
`clipData.styleWords.pictureLabel`	text		up to 12 characters	Picture panel label (Data terminal): Written in the strip along the top of Data terminal's picture panels, such as IMG. Left out, the strip stays empty.
`clipData.look`	group			Look: How the clip looks and moves within its style. The same switches in every format of the collections. Leave a switch out, or set it to the style's own, and the style decides.
`clipData.look.theme`	enum		`auto`, `brand`, `light`, `dark`, `bold`	Theme: The style's own choice; your brand's own colours and background; a light or dark page tinted with your brand colour; or your brand colour as the page.
`clipData.look.pace`	enum		`auto`, `calm`, `standard`, `punchy`	Pace: How things arrive: the style's own rhythm, calm fades, a standard rhythm, or punchy slams and cuts.
`clipData.look.corners`	enum		`auto`, `square`, `soft`, `round`	Corners: The shape of cards, panels and marks.
`clipData.look.align`	enum		`auto`, `start`, `centre`	Text alignment: Where the text lines up.
`clipData.look.logo`	enum		`auto`, `free`	Logo: The style's own: the logo on the style's plate (a card, a disc, a badge) so it reads on any page. As it is: the logo whole, with no plate, frame or crop, for a logo made to stand on the page, such as one with a transparent background. As it is, make sure your logo reads on the page of the theme you choose.
`clipData.look.logoSize`	enum		`auto`, `small`, `large`	Logo size: Standard is the style's own size. Small draws the logo a fifth smaller, with its plate. Large draws it a quarter larger wherever the style has room for it, and at the standard size where it has none.
`clipData.look.hideHeader`	boolean			Hide logo and title: Leaves out the line at the top of the clip: your logo, the title line and the style's decoration around them, so the content starts at the top. To leave it out of every clip, switch Logo and title line off in your brand's settings.
`clipData.look.hideFooter`	boolean			Hide footer line: Leaves out your footer line at the foot of the clip, with whatever the style draws only to carry it, so the content reaches further down. Your presenter and the source line stay. To leave it out of every clip, switch Footer line off in your brand's settings.
`clipData.look.pattern`	enum		`auto`, `none`, `dots`, `grid`, `lines`	Background pattern: The fine texture behind the content. The style's own keeps what the style draws there, and some styles draw none. None leaves the background plain. Dots, Grid and Diagonal lines draw that pattern faintly instead, the same in every style, in the colour of your page.
`metaData`	group			Meta data: Everything about the post that is never drawn in the clip: its title, its description in four lengths, one per kind of platform, and its hashtags. Reelwire adds the brand's description, link and hashtags after it. Left out, the post text is generated from the clip data.
`metaData.title`	text		up to 100 characters	Title: Used where the platform has a title of its own: Facebook Feed, LinkedIn, Pinterest and YouTube. Up to 100 characters, which every one of them takes.
`metaData.captionTiny`	text		up to 200 characters	Tiny description (Pinterest, Threads, X): Up to 200 characters. The brand's description, link and hashtags follow it within the platform's limit.
`metaData.captionShort`	text		up to 500 characters	Short description (Telegram, Threema, WeChat, WhatsApp): Up to 500 characters. The brand's description, link and hashtags follow it within the platform's limit.
`metaData.captionMedium`	text		up to 1500 characters	Medium description (Discord, Facebook Reels, Instagram, LinkedIn, Signal, Slack, TikTok): Up to 1500 characters. The brand's description, link and hashtags follow it within the platform's limit.
`metaData.captionLong`	text		up to 4000 characters	Long description (Facebook Feed, YouTube): Up to 4000 characters. The brand's description, link and hashtags follow it within the platform's limit.
`metaData.hashtags`	list		up to 15	Hashtags: Written without the #. Up to 15, which every platform takes.
`metaData.hashtags[]`	text		up to 60 characters	Hashtag

locales enthält weitere Sprachen: unter jedem Sprachcode die Teile von clipData und metaData, die sich unterscheiden, über den Standard gelegt, sodass auch eine Sprache ohne eigene Fassung gerendert wird.

Ein Bild ist immer eine Datei aus Ihrer Mediathek: media://, gefolgt von ihrer ID oder ihrem Namen. Alles, was die Tabelle nicht aufführt, wird abgelehnt, ebenso alles über seinem Limit, mit einem Fehler 400 schema_validation, der das Feld nennt.

Fragen Sie Reelwire ohne Anmeldung nach dem vollständigen JSON Schema, dem Dokument, gegen das Ihr Inhalt geprüft wird:

curl "https://app.reelwire.io/v1/formats/template/tpl_18258e33b2a9?variant=Corporate%20glass&version=1.0.0"

Liefer-JSON

Ihr eigenes System sendet dies an einen Ihrer Streams, POST /v1/stream, und jeder Kanal, der diesen Stream empfängt, erstellt daraus mit seiner Vorlage einen Clip. data ist das oben beschriebene Dokument; ein Stream mit leerer Feldzuordnung gibt es unverändert an die Vorlage weiter. Probieren Sie es zuerst mit POST /v1/stream/validate aus, das dieselbe Antwort gibt, ohne etwas zu veröffentlichen. Streams und Feeds erklärt den Rest, auch wie Sie stattdessen ein Dokument in Ihrer eigenen Form zuordnen.

{
  "streamId": "st_your_stream_id",
  "eventId": "01M2SQMKK3G1NVFXV31DCBVB95",
  "occurredAt": "2026-09-23T07:00:00Z",
  "locale": "en",
  "data": {
    "clipData": {
      "kicker": "Market day",
      "event": "Autumn Market on the Old Customs Quay: local food, crafts and live music",
      "date": "2026-10-17T10:00:00+02:00",
      "dateText": "Saturday 17 and Sunday 18 October",
      "time": "10:00 to 18:00, both days",
      "venue": "Old Customs Quay",
      "address": "Quay Street 4, Harbour District, next to the ferry landing",
      "price": "Free entry, food stalls from 4 EUR",
      "fields": [
        {
          "icon": "person",
          "label": "Who for",
          "value": "All ages, step-free access throughout the quay"
        },
        {
          "icon": "star",
          "label": "Highlight",
          "value": "Brass band on the quay at 15:00 on Saturday"
        }
      ],
      "more": [
        {
          "date": "2026-10-24T18:30:00+02:00",
          "time": "18:30, about an hour",
          "event": "Lantern walk along the harbour wall, with the town band",
          "price": "Free, lanterns 2 EUR",
          "venue": "Harbour wall, from the lighthouse",
          "dateText": "Saturday 24 October"
        }
      ],
      "link": "Stall map at harbourmarket.example",
      "styleWords": {
        "live": "LIVE",
        "byline": "By",
        "functionKeys": [
          "HELP",
          "DATA",
          "CHART",
          "NEWS"
        ],
        "commandKey": "GO",
        "realTime": "RT",
        "messageLabel": "MSG",
        "pictureLabel": "IMG"
      },
      "look": {
        "theme": "auto",
        "pace": "auto",
        "corners": "auto",
        "align": "auto",
        "logo": "auto",
        "logoSize": "auto",
        "hideHeader": false,
        "hideFooter": false,
        "pattern": "auto"
      }
    },
    "metaData": {
      "title": "Autumn Market on the Old Customs Quay, 17 and 18 October, free entry",
      "captionTiny": "Autumn Market on the Old Customs Quay: local food, crafts and live music, Saturday 17 and Sunday 18 October, 10:00 to 18:00. Free entry.",
      "captionShort": "The Autumn Market returns to the Old Customs Quay on Saturday 17 and Sunday 18 October, from 10:00 to 18:00 on both days. Sixty stalls with food from the region, crafts and plants, and live music on the quay, with the brass band playing at 15:00 on Saturday. Entry is free, food stalls start at 4 EUR, and the quay is step-free throughout. The stall map is at harbourmarket.example.",
      "captionMedium": "The Autumn Market returns to the Old Customs Quay on Saturday 17 and Sunday 18 October, from 10:00 to 18:00 on both days. Sixty stalls line the quay between the ferry landing and the old crane: cheese and bread from the farms upriver, apples and pears from the orchards on the hill, smoked fish from the harbour, honey, crafts, plants and bulbs for the winter. There is live music all weekend, with the harbour brass band playing at 15:00 on Saturday and a choir from the Old Town on Sunday at noon. Entry is free, food stalls start at 4 EUR, and the quay is step-free throughout, with seating and toilets at the old customs house. The easiest way there is the ferry or tram 4 to Customs Quay, as parking on the quay is closed for the weekend. The stall map and the music programme are at harbourmarket.example.",
      "captionLong": "The Autumn Market returns to the Old Customs Quay on Saturday 17 and Sunday 18 October, from 10:00 to 18:00 on both days. Sixty stalls line the quay between the ferry landing and the old crane: cheese and bread from the farms upriver, apples and pears from the orchards on the hill, smoked fish from the harbour, honey, preserves and cider, crafts from the workshops in the Old Town, and plants and bulbs to put in before the winter. There is live music all weekend, with the harbour brass band playing at 15:00 on Saturday and a choir from the Old Town singing on Sunday at noon. Children can press their own apple juice at the orchard stall, and the lifeboat crew will show their boat at the ferry landing on both afternoons. Entry is free, food stalls start at 4 EUR, and most stalls take cards. The quay is step-free throughout, with seating, baby changing and toilets at the old customs house. The easiest way there is the ferry from the north bank or tram 4 to Customs Quay, as parking on the quay is closed for the weekend and the car parks in the Harbour District fill up early. Bicycles can be left at the guarded bike park at the gate. The market goes ahead in any weather, with the covered hall of the customs house open as shelter. The stall map, the music programme and the list of traders are at harbourmarket.example. The event is fictional.",
      "hashtags": [
        "market",
        "autumn",
        "weekend",
        "localfood",
        "harbour",
        "whatson"
      ]
    }
  }
}

Die Lieferung nennt keine Version: Welcher Build sie erstellt, entscheidet der Kanal, die neueste seiner Variante oder die, auf die er festgelegt ist. eventId ist eine ULID, die Sie einmal je Ereignis erzeugen: Dieselbe noch einmal zu senden, ändert nichts. occurredAt ist der Zeitpunkt des Geschehens, nicht der des Sendens. locale ist die Sprache des Textes in data, und data.locales enthält weitere Sprachen daneben.

Fertige Feeds, die mit ihr erstellt werden

Jeder dieser Feeds wird mit dieser Vorlage erstellt, in derjenigen ihrer Varianten, die ein Kanal beim Hinzufügen des Feeds wählt.

Einsatzbereiche​

Varianten​

Was sie annimmt​

Liefer-JSON​

Fertige Feeds, die mit ihr erstellt werden​

Einsatzbereiche

Varianten

Was sie annimmt

Liefer-JSON

Fertige Feeds, die mit ihr erstellt werden