Artikel
Eine Geschichte als Artikel: die Schlagzeile, die Zeile darunter, die Autorenzeile und das Bild auf dem Titelbild, dann der Text in bis zu sechs Absätzen, Seite für Seite in gut lesbarer Größe, die Schlagzeile klein über jeder Seite: 10 bis 35 Sekunden. In neun Stilen, jeweils mit Farben, Schriften, Logo, Moderator und Hintergrund Ihrer Marke.
| Vorlagen-ID | tpl_4a2885e478f9 |
|---|---|
| Branchen | Jede Branche |
| Varianten | Corporate glass, Bento grid, Broadcast news, Editorial, Swiss grid, Neo-brutalist, Soft friendly, Clear civic, Sketch notes |
| Fertige Feeds | Keine |
Einsatzbereiche
- Ihre Neuigkeiten, wie Menschen sie lesen: eine Ankündigung, ein Launch, ein Marktkommentar oder ein Bericht.
- Die Überschrift und ein Bild auf dem Titelbild, dann der Text Seite für Seite in lesbarer Größe.
- Wer es geschrieben hat und woher es kommt, genau so geschrieben, wie Sie es senden.
Varianten
Eine Variante ist diese Vorlage in anderer Gestaltung, und es gibt sie in Versionen: unveränderlichen Builds, die neueste zuerst. Ein Kanal folgt der neuesten Version seiner Variante, sofern er nicht auf eine festgelegt ist.
| Variante | Was es ist | Versionen | Neueste |
|---|---|---|---|
| Corporate glass | Karten aus Milchglas über einem Polarlicht in Ihren Markenfarben: ruhig und hochwertig. | 1 | 1.0.0 |
| Bento grid | Abgerundete Kacheln in Ihren Markenfarben, jede bewegt sich für sich: ein moderner Produktlook. | 1 | 1.0.0 |
| Broadcast news | Ein Nachrichtensender in Ihren Farben: Senderlogo, Namenseinblendung, Ticker und Ihr Moderator. | 1 | 1.0.0 |
| Editorial | Eine Magazinseite in Ihrem Papierton und Ihrer Serifenschrift: Kopfzeile, feine Linien und eine Autorenzeile. | 1 | 1.0.0 |
| Swiss grid | Ein strenges Raster, große Schrift und Ihre Markenfarbe als einziger Akzent. Nichts hüpft. | 1 | 1.0.0 |
| Neo-brutalist | Laute flache Blöcke in Ihren Farben mit dicken Rändern und harten Schatten. | 1 | 1.0.0 |
| Soft friendly | Weiche Formen und abgerundete Karten in Tönen Ihrer Markenfarbe: warm und zugänglich. | 1 | 1.0.0 |
| Clear civic | Zum Lesen gemacht: hoher Kontrast, große schlichte Schrift und nummerierte Schritte. | 1 | 1.0.0 |
| Sketch notes | Eine Notizbuchseite, die sich in der Tintenfarbe Ihrer Marke selbst beschreibt und bekritzelt. | 1 | 1.0.0 |
Was sie annimmt
Jede Variante nimmt denselben Inhalt an, sodass ein Dokument in jeder von ihnen erstellt werden kann.
Article: a headline, the line under it and a picture on the cover, then the text in up to six paragraphs, a page at a time at a size that reads, with who wrote it and the source. metaData is the post's title, descriptions and hashtags and is never drawn.
| Feld | Typ | Erforderlich | Limit | Was es ist |
|---|---|---|---|---|
clipData | group | yes | Clip data: Everything drawn: the headline, the line under it, the picture, the text, the byline, the source and the look. | |
clipData.kicker | text | up to 20 characters | Kicker: A word or two above the headline, such as NEWS or MARKET UPDATE. | |
clipData.title | text | yes | up to 90 characters | Headline: The story in one line. The cover's heading, and the line over every page after it. |
clipData.lead | text | up to 160 characters | Line under the headline: What the story is about, in a sentence, on the cover. | |
clipData.picture | video | media:// picture or video from the media library, alt text up to 120 characters | Picture or video: The story's picture, on the cover with the headline. Left out, the headline and its line have the cover to themselves. A video from the media library plays in its place, without its sound, and from its start again whenever it ends. | |
clipData.pictureFit | enum | auto, fill, whole | Picture fit: Automatic, the default, fills the frame when a picture is close to its shape and shows it whole when filling would cut off more than a sixth of it, so no picture is cropped away. Fill the frame always crops to the frame, right for photographs; Show it whole never crops, right for logos and cut-out products. | |
clipData.pictureFocus | enum | centre, top, bottom, left, right | Picture focus: Which part of a picture stays in view when it fills its frame and its edges are cropped: the middle, or one side. | |
clipData.paragraphs | list | yes | at least 1, up to 6 | Text: One to six paragraphs, as many to a page as fit at a size that reads. Each adds five seconds. |
clipData.paragraphs[] | text | up to 300 characters | Paragraph | |
clipData.byline | text | up to 60 characters | Byline: Who wrote it and when, under the line on the cover, drawn as written. | |
clipData.source | text | up to 70 characters | Source: Where the story comes from, at the foot. Drawn exactly as written: write its label too, as the template adds no word of its own. | |
clipData.styleWords | group | Style words: The few words some styles write into their own frame, each drawn exactly as written, in the language you write it in. A word left out is not drawn: no template adds a word of its own. The same keys in every format of the collections; each style draws only its own. | ||
clipData.styleWords.live | text | up to 16 characters | Live marker (Broadcast news): Written beside the light in Broadcast news' channel bug, such as LIVE. Left out, the light stands alone. | |
clipData.styleWords.byline | text | up to 12 characters | Byline (Editorial): Written before the presenter's name in Editorial, such as By. Left out, the name stands alone. | |
clipData.styleWords.functionKeys | list | up to 4 | Function keys (Data terminal): Data terminal's row of keys F1 to F4, one word each, in order, such as HELP, DATA, CHART and NEWS; the second is drawn held down, and a key that does not fit the row is left out. Left out, no keys are drawn. | |
clipData.styleWords.functionKeys[] | text | up to 12 characters | Key | |
clipData.styleWords.commandKey | text | up to 10 characters | Command key (Data terminal): The key at the end of Data terminal's row, in the rise colour, such as GO. Left out, none is drawn. | |
clipData.styleWords.realTime | text | up to 12 characters | Real-time light (Data terminal): Written beside the blinking light in Data terminal's status bar, such as RT. Left out, the light stands alone. | |
clipData.styleWords.messageLabel | text | up to 12 characters | Message window label (Data terminal): The tab on Data terminal's message window round the presenter, such as MSG. Left out, the window has no tab. | |
clipData.styleWords.pictureLabel | text | up to 12 characters | Picture panel label (Data terminal): Written in the strip along the top of Data terminal's picture panels, such as IMG. Left out, the strip stays empty. | |
clipData.look | group | Look: How the clip looks and moves within its style. The same switches in every format of the collections. Leave a switch out, or set it to the style's own, and the style decides. | ||
clipData.look.theme | enum | auto, brand, light, dark, bold | Theme: The style's own choice; your brand's own colours and background; a light or dark page tinted with your brand colour; or your brand colour as the page. | |
clipData.look.pace | enum | auto, calm, standard, punchy | Pace: How things arrive: the style's own rhythm, calm fades, a standard rhythm, or punchy slams and cuts. | |
clipData.look.corners | enum | auto, square, soft, round | Corners: The shape of cards, panels and marks. | |
clipData.look.align | enum | auto, start, centre | Text alignment: Where the text lines up. | |
clipData.look.logo | enum | auto, free | Logo: The style's own: the logo on the style's plate (a card, a disc, a badge) so it reads on any page. As it is: the logo whole, with no plate, frame or crop, for a logo made to stand on the page, such as one with a transparent background. As it is, make sure your logo reads on the page of the theme you choose. | |
clipData.look.logoSize | enum | auto, small, large | Logo size: Standard is the style's own size. Small draws the logo a fifth smaller, with its plate. Large draws it a quarter larger wherever the style has room for it, and at the standard size where it has none. | |
clipData.look.hideHeader | boolean | Hide logo and title: Leaves out the line at the top of the clip: your logo, the title line and the style's decoration around them, so the content starts at the top. To leave it out of every clip, switch Logo and title line off in your brand's settings. | ||
clipData.look.hideFooter | boolean | Hide footer line: Leaves out your footer line at the foot of the clip, with whatever the style draws only to carry it, so the content reaches further down. Your presenter and the source line stay. To leave it out of every clip, switch Footer line off in your brand's settings. | ||
clipData.look.pattern | enum | auto, none, dots, grid, lines | Background pattern: The fine texture behind the content. The style's own keeps what the style draws there, and some styles draw none. None leaves the background plain. Dots, Grid and Diagonal lines draw that pattern faintly instead, the same in every style, in the colour of your page. | |
metaData | group | Meta data: Everything about the post that is never drawn in the clip: its title, its description in four lengths, one per kind of platform, and its hashtags. Reelwire adds the brand's description, link and hashtags after it. Left out, the post text is generated from the clip data. | ||
metaData.title | text | up to 100 characters | Title: Used where the platform has a title of its own: Facebook Feed, LinkedIn, Pinterest and YouTube. Up to 100 characters, which every one of them takes. | |
metaData.captionTiny | text | up to 200 characters | Tiny description (Pinterest, Threads, X): Up to 200 characters. The brand's description, link and hashtags follow it within the platform's limit. | |
metaData.captionShort | text | up to 500 characters | Short description (Telegram, Threema, WeChat, WhatsApp): Up to 500 characters. The brand's description, link and hashtags follow it within the platform's limit. | |
metaData.captionMedium | text | up to 1500 characters | Medium description (Discord, Facebook Reels, Instagram, LinkedIn, Signal, Slack, TikTok): Up to 1500 characters. The brand's description, link and hashtags follow it within the platform's limit. | |
metaData.captionLong | text | up to 4000 characters | Long description (Facebook Feed, YouTube): Up to 4000 characters. The brand's description, link and hashtags follow it within the platform's limit. | |
metaData.hashtags | list | up to 15 | Hashtags: Written without the #. Up to 15, which every platform takes. | |
metaData.hashtags[] | text | up to 60 characters | Hashtag |
locales enthält weitere Sprachen: unter jedem Sprachcode die Teile von clipData und metaData, die sich unterscheiden, über den Standard gelegt, sodass auch eine Sprache ohne eigene Fassung gerendert wird.
Ein Bild ist immer eine Datei aus Ihrer Mediathek: media://, gefolgt von ihrer ID oder ihrem Namen. Alles, was die Tabelle nicht aufführt, wird abgelehnt, ebenso alles über seinem Limit, mit einem Fehler 400 schema_validation, der das Feld nennt.
Fragen Sie Reelwire ohne Anmeldung nach dem vollständigen JSON Schema, dem Dokument, gegen das Ihr Inhalt geprüft wird:
curl "https://app.reelwire.io/v1/formats/template/tpl_4a2885e478f9?variant=Corporate%20glass&version=1.0.0"
Liefer-JSON
Ihr eigenes System sendet dies an einen Ihrer Streams, POST /v1/stream, und jeder Kanal, der diesen Stream empfängt, erstellt daraus mit seiner Vorlage einen Clip. data ist das oben beschriebene Dokument; ein Stream mit leerer Feldzuordnung gibt es unverändert an die Vorlage weiter. Probieren Sie es zuerst mit POST /v1/stream/validate aus, das dieselbe Antwort gibt, ohne etwas zu veröffentlichen. Streams und Feeds erklärt den Rest, auch wie Sie stattdessen ein Dokument in Ihrer eigenen Form zuordnen.
{
"streamId": "st_your_stream_id",
"eventId": "01M2SQMKK3G1NVFXV31DCBVB95",
"occurredAt": "2026-09-23T07:00:00Z",
"locale": "en",
"data": {
"clipData": {
"kicker": "News",
"title": "The new Kite app opens your account in eight minutes",
"lead": "No branch, no paper: from download to a card in your wallet, the whole account is opened on your phone.",
"picture": {
"alt": "Soft waves of blue, violet and orange",
"url": "media://example-image.jpg"
},
"pictureFit": "auto",
"pictureFocus": "centre",
"paragraphs": [
"Opening a Kite account used to mean a visit to a branch and a week of letters. From today it takes eight minutes on your phone.",
"You show your ID to the camera, sign on the screen and choose your card. The card is in your phone's wallet at once and arrives by post three days later.",
"Existing customers can move their savings and their direct debits in the same app, with no form to fill in."
],
"byline": "By Lea Brunner, 23 October 2026",
"source": "Kite press release",
"styleWords": {
"live": "LIVE",
"byline": "By",
"functionKeys": [
"HELP",
"DATA",
"CHART",
"NEWS"
],
"commandKey": "GO",
"realTime": "RT",
"messageLabel": "MSG",
"pictureLabel": "IMG"
},
"look": {
"theme": "auto",
"pace": "auto",
"corners": "auto",
"align": "auto",
"logo": "auto",
"logoSize": "auto",
"hideHeader": false,
"hideFooter": false,
"pattern": "auto"
}
},
"metaData": {
"title": "The new Kite app opens your account in eight minutes",
"captionTiny": "No branch, no paper: the new Kite app opens your account in eight minutes, card in your wallet at once.",
"captionShort": "Opening an account used to mean a visit to a branch and a week of letters. With the new Kite app it takes eight minutes on your phone: show your ID, sign on the screen, choose your card, and it is in your wallet at once.",
"captionMedium": "Opening a Kite account used to mean a visit to a branch and a week of letters. From today it takes eight minutes on your phone.\n\nYou show your ID to the camera, sign on the screen and choose your card. The card is in your phone's wallet at once and arrives by post three days later.\n\nAlready a customer? Move your savings and your direct debits in the same app, with no form to fill in.",
"captionLong": "Opening a Kite account used to mean a visit to a branch, a stack of forms and a week of letters. From today it takes eight minutes on your phone.\n\nYou show your ID to the camera, sign on the screen and choose your card. The card is in your phone's wallet at once, so you can pay with it the same day, and the plastic one arrives by post three days later.\n\nAlready a customer? Move your savings and your direct debits in the same app, with no form to fill in and nothing to print.\n\nDownload the app and open yours today. Questions? Ask them in the comments and our team will answer.",
"hashtags": [
"banking",
"fintech",
"news",
"app",
"kite"
]
}
}
}
Die Lieferung nennt keine Version: Welcher Build sie erstellt, entscheidet der Kanal, die neueste seiner Variante oder die, auf die er festgelegt ist. eventId ist eine ULID, die Sie einmal je Ereignis erzeugen: Dieselbe noch einmal zu senden, ändert nichts. occurredAt ist der Zeitpunkt des Geschehens, nicht der des Sendens. locale ist die Sprache des Textes in data, und data.locales enthält weitere Sprachen daneben.