Textkarte

Eine bis zwölf Aussagen, nacheinander gezeigt, groß gesetzt, mit markierten Schlüsselwörtern, unter einer Dachzeile und über dem Namen der sprechenden Person: 8 bis 56 Sekunden. In dreizehn Stilen, jeweils mit Farben, Schriften, Logo, Moderator und Hintergrund Ihrer Marke.

Vorlagen-ID	`tpl_71aae4d0157f`
Branchen	Jede Branche
Varianten	Corporate glass, Bento grid, Broadcast news, Editorial, Swiss grid, Neo-brutalist, Soft friendly, Kinetic type, Flashy, Keynote minimal, Clear civic, Data terminal, Lock screen
Fertige Feeds	43, unten aufgeführt

Einsatzbereiche

Ein Zitat, eine Schlagzeile oder eine Aussage groß gesetzt, die tragenden Worte markiert.
Eilmeldung in einem Satz, in Sekunden draußen.
Eine Reihe kurzer Aussagen, Mythen und Fakten oder ein Thread, eine nach der anderen.

Varianten

Eine Variante ist diese Vorlage in anderer Gestaltung, und es gibt sie in Versionen: unveränderlichen Builds, die neueste zuerst. Ein Kanal folgt der neuesten Version seiner Variante, sofern er nicht auf eine festgelegt ist.

Variante	Was es ist	Versionen	Neueste
Corporate glass	Karten aus Milchglas über einem Polarlicht in Ihren Markenfarben: ruhig und hochwertig.	1	1.0.0
Bento grid	Abgerundete Kacheln in Ihren Markenfarben, jede bewegt sich für sich: ein moderner Produktlook.	1	1.0.0
Broadcast news	Ein Nachrichtensender in Ihren Farben: Senderlogo, Namenseinblendung, Ticker und Ihr Moderator.	1	1.0.0
Editorial	Eine Magazinseite in Ihrem Papierton und Ihrer Serifenschrift: Kopfzeile, feine Linien und eine Autorenzeile.	1	1.0.0
Swiss grid	Ein strenges Raster, große Schrift und Ihre Markenfarbe als einziger Akzent. Nichts hüpft.	1	1.0.0
Neo-brutalist	Laute flache Blöcke in Ihren Farben mit dicken Rändern und harten Schatten.	1	1.0.0
Soft friendly	Weiche Formen und abgerundete Karten in Tönen Ihrer Markenfarbe: warm und zugänglich.	1	1.0.0
Kinetic type	Ihre Worte sind das Bild, groß gesetzt in Ihrer Schrift, jedes Wort mit seiner eigenen Bewegung.	1	1.0.0
Flashy	Grelle Farbwechsel zwischen Ihren Markenfarben, wuchtige Schrift und Zackenformen: gemacht für Eilmeldungen und Social Media.	1	1.0.0
Keynote minimal	Eine Bühne für Produktstarts: immer nur eine Sache, riesige Schrift und ein Lichtstreifen in Ihrer Farbe.	1	1.0.0
Clear civic	Zum Lesen gemacht: hoher Kontrast, große schlichte Schrift und nummerierte Schritte.	1	1.0.0
Data terminal	Ein Markt-Terminal in Ihrer Markenfarbe, dessen Zahlen erst durcheinanderwirbeln und dann einrasten.	1	1.0.0
Lock screen	Der Sperrbildschirm eines Telefons auf Ihrem Hintergrundbild, auf dem die Nachrichten als Mitteilungen Ihrer App eintreffen.	1	1.0.0

Was sie annimmt

Jede Variante nimmt denselben Inhalt an, sodass ein Dokument in jeder von ihnen erstellt werden kann.

One to twelve statements shown one at a time, large, with the words that carry each one marked, under an optional kicker and over who said them. metaData is the post's title, descriptions and hashtags and is never drawn.

Feld	Typ	Erforderlich	Limit	Was es ist
`clipData`	group	yes		Clip data: Everything drawn: a kicker, the statements one after another with the words each one marks, who said or published them, the source and the look.
`clipData.kicker`	text		up to 20 characters	Kicker: A word above the statements, such as BREAKING or ANNOUNCEMENT.
`clipData.statements`	list	yes	at least 1, up to 12	Statements: Shown one at a time, in this order, each for a share of the clip that grows with its length. Each adds about four and a half seconds; twelve run just under a minute.
`clipData.statements[]`	group			Statement
`clipData.statements[].text`	text	yes	up to 120 characters	Statement
`clipData.statements[].highlight`	text		up to 60 characters	Words to mark: Words from the statement, written exactly as they appear in it, marked as with a highlighter. Left out, nothing is marked.
`clipData.attribution`	text		up to 60 characters	Attribution: Who said or published the statements, shown under them throughout.
`clipData.source`	text		up to 70 characters	Source: Where the content comes from, shown small at the foot. Drawn exactly as written: write its label too, such as Source: at the start, as the template adds no word of its own.
`clipData.styleWords`	group			Style words: The few words some styles write into their own frame, each drawn exactly as written, in the language you write it in. A word left out is not drawn: no template adds a word of its own. The same keys in every format of the collections; each style draws only its own.
`clipData.styleWords.live`	text		up to 16 characters	Live marker (Broadcast news): Written beside the light in Broadcast news' channel bug, such as LIVE. Left out, the light stands alone.
`clipData.styleWords.byline`	text		up to 12 characters	Byline (Editorial): Written before the presenter's name in Editorial, such as By. Left out, the name stands alone.
`clipData.styleWords.functionKeys`	list		up to 4	Function keys (Data terminal): Data terminal's row of keys F1 to F4, one word each, in order, such as HELP, DATA, CHART and NEWS; the second is drawn held down, and a key that does not fit the row is left out. Left out, no keys are drawn.
`clipData.styleWords.functionKeys[]`	text		up to 12 characters	Key
`clipData.styleWords.commandKey`	text		up to 10 characters	Command key (Data terminal): The key at the end of Data terminal's row, in the rise colour, such as GO. Left out, none is drawn.
`clipData.styleWords.realTime`	text		up to 12 characters	Real-time light (Data terminal): Written beside the blinking light in Data terminal's status bar, such as RT. Left out, the light stands alone.
`clipData.styleWords.messageLabel`	text		up to 12 characters	Message window label (Data terminal): The tab on Data terminal's message window round the presenter, such as MSG. Left out, the window has no tab.
`clipData.styleWords.pictureLabel`	text		up to 12 characters	Picture panel label (Data terminal): Written in the strip along the top of Data terminal's picture panels, such as IMG. Left out, the strip stays empty.
`clipData.look`	group			Look: How the clip looks and moves within its style. The same switches in every format of the collections. Leave a switch out, or set it to the style's own, and the style decides.
`clipData.look.theme`	enum		`auto`, `brand`, `light`, `dark`, `bold`	Theme: The style's own choice; your brand's own colours and background; a light or dark page tinted with your brand colour; or your brand colour as the page.
`clipData.look.pace`	enum		`auto`, `calm`, `standard`, `punchy`	Pace: How things arrive: the style's own rhythm, calm fades, a standard rhythm, or punchy slams and cuts.
`clipData.look.corners`	enum		`auto`, `square`, `soft`, `round`	Corners: The shape of cards, panels and marks.
`clipData.look.align`	enum		`auto`, `start`, `centre`	Text alignment: Where the text lines up.
`clipData.look.logo`	enum		`auto`, `free`	Logo: The style's own: the logo on the style's plate (a card, a disc, a badge) so it reads on any page. As it is: the logo whole, with no plate, frame or crop, for a logo made to stand on the page, such as one with a transparent background. As it is, make sure your logo reads on the page of the theme you choose.
`clipData.look.logoSize`	enum		`auto`, `small`, `large`	Logo size: Standard is the style's own size. Small draws the logo a fifth smaller, with its plate. Large draws it a quarter larger wherever the style has room for it, and at the standard size where it has none.
`clipData.look.hideHeader`	boolean			Hide logo and title: Leaves out the line at the top of the clip: your logo, the title line and the style's decoration around them, so the content starts at the top. To leave it out of every clip, switch Logo and title line off in your brand's settings.
`clipData.look.hideFooter`	boolean			Hide footer line: Leaves out your footer line at the foot of the clip, with whatever the style draws only to carry it, so the content reaches further down. Your presenter and the source line stay. To leave it out of every clip, switch Footer line off in your brand's settings.
`clipData.look.pattern`	enum		`auto`, `none`, `dots`, `grid`, `lines`	Background pattern: The fine texture behind the content. The style's own keeps what the style draws there, and some styles draw none. None leaves the background plain. Dots, Grid and Diagonal lines draw that pattern faintly instead, the same in every style, in the colour of your page.
`metaData`	group			Meta data: Everything about the post that is never drawn in the clip: its title, its description in four lengths, one per kind of platform, and its hashtags. Reelwire adds the brand's description, link and hashtags after it. Left out, the post text is generated from the clip data.
`metaData.title`	text		up to 100 characters	Title: Used where the platform has a title of its own: Facebook Feed, LinkedIn, Pinterest and YouTube. Up to 100 characters, which every one of them takes.
`metaData.captionTiny`	text		up to 200 characters	Tiny description (Pinterest, Threads, X): Up to 200 characters. The brand's description, link and hashtags follow it within the platform's limit.
`metaData.captionShort`	text		up to 500 characters	Short description (Telegram, Threema, WeChat, WhatsApp): Up to 500 characters. The brand's description, link and hashtags follow it within the platform's limit.
`metaData.captionMedium`	text		up to 1500 characters	Medium description (Discord, Facebook Reels, Instagram, LinkedIn, Signal, Slack, TikTok): Up to 1500 characters. The brand's description, link and hashtags follow it within the platform's limit.
`metaData.captionLong`	text		up to 4000 characters	Long description (Facebook Feed, YouTube): Up to 4000 characters. The brand's description, link and hashtags follow it within the platform's limit.
`metaData.hashtags`	list		up to 15	Hashtags: Written without the #. Up to 15, which every platform takes.
`metaData.hashtags[]`	text		up to 60 characters	Hashtag

locales enthält weitere Sprachen: unter jedem Sprachcode die Teile von clipData und metaData, die sich unterscheiden, über den Standard gelegt, sodass auch eine Sprache ohne eigene Fassung gerendert wird.

Ein Bild ist immer eine Datei aus Ihrer Mediathek: media://, gefolgt von ihrer ID oder ihrem Namen. Alles, was die Tabelle nicht aufführt, wird abgelehnt, ebenso alles über seinem Limit, mit einem Fehler 400 schema_validation, der das Feld nennt.

Fragen Sie Reelwire ohne Anmeldung nach dem vollständigen JSON Schema, dem Dokument, gegen das Ihr Inhalt geprüft wird:

curl "https://app.reelwire.io/v1/formats/template/tpl_71aae4d0157f?variant=Corporate%20glass&version=1.0.0"

Liefer-JSON

Ihr eigenes System sendet dies an einen Ihrer Streams, POST /v1/stream, und jeder Kanal, der diesen Stream empfängt, erstellt daraus mit seiner Vorlage einen Clip. data ist das oben beschriebene Dokument; ein Stream mit leerer Feldzuordnung gibt es unverändert an die Vorlage weiter. Probieren Sie es zuerst mit POST /v1/stream/validate aus, das dieselbe Antwort gibt, ohne etwas zu veröffentlichen. Streams und Feeds erklärt den Rest, auch wie Sie stattdessen ein Dokument in Ihrer eigenen Form zuordnen.

{
  "streamId": "st_your_stream_id",
  "eventId": "01M2SQMKK3G1NVFXV31DCBVB95",
  "occurredAt": "2026-09-23T07:00:00Z",
  "locale": "en",
  "data": {
    "clipData": {
      "kicker": "Breaking",
      "statements": [
        {
          "text": "The Bank of Arden cuts its main interest rate by a quarter point to 3.75%, its first cut in more than four years.",
          "highlight": "a quarter point to 3.75%"
        },
        {
          "text": "Governor Mara Ellison says inflation is now close enough to the 2% target for the bank to begin easing policy.",
          "highlight": "close enough to the 2% target"
        },
        {
          "text": "Households on tracker mortgages will see lower monthly payments from their next statement, the bank says.",
          "highlight": "lower monthly payments"
        },
        {
          "text": "The next decision is due on 10 December. Markets now price in two further cuts before the end of next year.",
          "highlight": "two further cuts"
        }
      ],
      "attribution": "Bank of Arden, monetary policy statement",
      "source": "Source: Bank of Arden, 1 October 2026, 13:00 local time",
      "styleWords": {
        "live": "LIVE",
        "byline": "By",
        "functionKeys": [
          "HELP",
          "DATA",
          "CHART",
          "NEWS"
        ],
        "commandKey": "GO",
        "realTime": "RT",
        "messageLabel": "MSG",
        "pictureLabel": "IMG"
      },
      "look": {
        "theme": "auto",
        "pace": "auto",
        "corners": "auto",
        "align": "auto",
        "logo": "auto",
        "logoSize": "auto",
        "hideHeader": false,
        "hideFooter": false,
        "pattern": "auto"
      }
    },
    "metaData": {
      "title": "Bank of Arden cuts its main rate to 3.75%, the first cut in more than four years",
      "captionTiny": "Breaking: the Bank of Arden cuts its main rate by a quarter point to 3.75%, its first cut in more than four years. Tracker mortgages get cheaper from the next statement.",
      "captionShort": "Breaking: the Bank of Arden has cut its main interest rate by a quarter point to 3.75%, its first cut in more than four years. Governor Mara Ellison said inflation is now close enough to the 2% target for the bank to begin easing. Households on tracker mortgages will see lower payments from their next statement. The next decision is due on 10 December, and markets now price in two further cuts before the end of next year.",
      "captionMedium": "Breaking: the Bank of Arden has cut its main interest rate by a quarter point to 3.75%. It is the bank's first cut in more than four years, and it came a little earlier than most economists had expected at the start of the summer.\n\nGovernor Mara Ellison told reporters that inflation is now close enough to the 2% target for the bank to begin easing policy, while warning that the path from here depends on wages and energy prices over the winter.\n\nWhat it means for households: anybody on a tracker mortgage will see lower monthly payments from their next statement. Fixed-rate borrowers see no change until their deal ends, but new fixed offers have already been falling for several weeks as lenders anticipated the move. Savers can expect easy-access rates to drift lower over the coming months.\n\nWhat comes next: the next decision is due on 10 December. Markets now price in two further cuts before the end of next year, which would take the main rate to 3.25%.\n\nFigures are illustrative and the bank, governor and dates are fictional.",
      "captionLong": "Breaking: the Bank of Arden has cut its main interest rate by a quarter point to 3.75%. It is the bank's first cut in more than four years, and it came a little earlier than most economists had expected at the start of the summer, when the bank was still warning that services inflation was proving stubborn.\n\nWhat the bank said: Governor Mara Ellison told reporters that inflation is now close enough to the 2% target for the bank to begin easing policy. She stressed that this was the start of a gradual path rather than a sharp turn, and that the committee would watch wages and energy prices over the winter before deciding how far and how fast to go. The vote was seven to two, with the two dissenting members preferring to wait until December.\n\nWhy now: headline inflation has fallen for five months in a row and stood at 2.4% in August. Wage growth has slowed from its peak, and the bank's own surveys show fewer firms planning large price rises. Growth has been weak, with the economy barely expanding over the past two quarters, which strengthened the case for a first move.\n\nWhat it means for households: anybody on a tracker mortgage will see lower monthly payments from their next statement. Fixed-rate borrowers see no change until their deal ends, but new fixed offers have already been falling for several weeks as lenders anticipated the move. Savers can expect easy-access rates to drift lower over the coming months, so it may be worth checking whether a fixed-term account still pays more.\n\nWhat it means for businesses: firms with variable-rate loans will pay a little less interest, and the bank hopes the move will support investment decisions that were put on hold during the period of high rates. Business groups welcomed the cut but said a single quarter point would not change much on its own.\n\nWhat comes next: the next decision is due on 10 December. Markets now price in two further cuts before the end of next year, which would take the main rate to 3.25%. The bank's next set of forecasts will be published alongside the December decision.\n\nFigures are illustrative and the bank, governor and dates are fictional. This is not financial advice.",
      "hashtags": [
        "interestrates",
        "centralbank",
        "ratecut",
        "mortgages",
        "inflation",
        "economy",
        "breakingnews",
        "markets",
        "personalfinance",
        "savings"
      ]
    }
  }
}

Die Lieferung nennt keine Version: Welcher Build sie erstellt, entscheidet der Kanal, die neueste seiner Variante oder die, auf die er festgelegt ist. eventId ist eine ULID, die Sie einmal je Ereignis erzeugen: Dieselbe noch einmal zu senden, ändert nichts. occurredAt ist der Zeitpunkt des Geschehens, nicht der des Sendens. locale ist die Sprache des Textes in data, und data.locales enthält weitere Sprachen daneben.

Fertige Feeds, die mit ihr erstellt werden

Jeder dieser Feeds wird mit dieser Vorlage erstellt, in derjenigen ihrer Varianten, die ein Kanal beim Hinzufügen des Feeds wählt.

Einsatzbereiche​

Varianten​

Was sie annimmt​

Liefer-JSON​

Fertige Feeds, die mit ihr erstellt werden​

Einsatzbereiche

Varianten

Was sie annimmt

Liefer-JSON

Fertige Feeds, die mit ihr erstellt werden