Escaparate
Elementos uno tras otro, cada uno en una tarjeta con su imagen o vídeo, su nombre, una línea debajo, un precio o dato destacado con el precio anterior tachado y una etiqueta; cada tarjeta entra por el lado elegido, se detiene en el centro y sale por el otro, de forma suave, con rebote, contundente o con balanceo: de 8 a 40 segundos. En diez estilos, cada uno con los colores, fuentes, logo, presentador y fondo de su marca.
| ID de la plantilla | tpl_9d9450114877 |
|---|---|
| Sectores | Todos los sectores |
| Variantes | Corporate glass, Bento grid, Broadcast news, Editorial, Swiss grid, Neo-brutalist, Soft friendly, Promo flyer, Creator native, Clear civic |
| Feeds predefinidos | Ninguno |
Casos de uso
- Sus productos, habitaciones, platos u ofertas uno tras otro, cada uno en una tarjeta con su imagen o video, nombre y precio.
- De dónde vienen las tarjetas y cómo se mueven lo decide usted: desde cualquier lado, suave, con rebote, enérgico u oscilante.
- Un precio antiguo tachado, una insignia como Nuevo o -20 % y la letra pequeña al pie.
Variantes
Una variante es esta plantilla con otro diseño, y existe en versiones: compilaciones inmutables, la más reciente primero. Un canal sigue la versión más reciente de su variante, salvo que esté fijado a una.
| Variante | Qué es | Versiones | Más reciente |
|---|---|---|---|
| Corporate glass | Tarjetas de cristal esmerilado sobre una aurora en los colores de su marca: tranquilo y premium. | 1 | 1.0.0 |
| Bento grid | Recuadros redondeados en los colores de su marca, cada uno con su propio movimiento: un aspecto moderno de producto. | 1 | 1.0.0 |
| Broadcast news | Un canal de noticias en sus colores: logotipo del canal en pantalla, rótulo inferior, teletipo y su presentador. | 1 | 1.0.0 |
| Editorial | Una página de revista con el tono de papel y la tipografía con serifa de su marca: cabecera, líneas finas y firma. | 1 | 1.0.0 |
| Swiss grid | Una cuadrícula estricta, tipografía grande y el color de su marca como único acento. Nada rebota. | 1 | 1.0.0 |
| Neo-brutalist | Bloques planos llamativos en sus colores con bordes gruesos y sombras duras. | 1 | 1.0.0 |
| Soft friendly | Formas suaves y tarjetas redondeadas en matices del color de su marca: cálido y cercano. | 1 | 1.0.0 |
| Promo flyer | Un folleto de tienda en sus colores: estallidos, etiquetas y cifras gruesas, con su logo como protagonista. | 1 | 1.0.0 |
| Creator native | Hecho en la aplicación: su imagen detrás de cuadros de texto y subtítulos en su color. | 1 | 1.0.0 |
| Clear civic | Pensado para leer: alto contraste, tipografía grande y sencilla y pasos numerados. | 1 | 1.0.0 |
Qué acepta
Todas las variantes aceptan el mismo contenido, así que un documento se genera en cualquiera de ellas.
Showcase: items one after another, each on a card with its picture or video, name, a line under it, a price or highlight and a badge, sliding through from the side chosen and moving the way chosen. The kicker and title are optional. metaData is the post's title, descriptions and hashtags and is never drawn.
| Campo | Tipo | Obligatorio | Límite | Qué es |
|---|---|---|---|---|
clipData | group | yes | Clip data: Everything drawn: an optional kicker and title, the items, where they come from and how they move, the picture fit, a line of small print and the look. | |
clipData.kicker | text | up to 20 characters | Kicker: A word or two above the title, such as THIS WEEK. Optional. | |
clipData.title | text | up to 60 characters | Title: A line over the items, such as what they are. Optional: left out with the kicker, the cards take the whole frame. | |
clipData.items | list | yes | at least 1, up to 12 | Items: In the order they are shown, one card each. One to twelve, each adding a little over three seconds. |
clipData.items[] | group | Item | ||
clipData.items[].name | text | yes | up to 40 characters | Name: What the item is. |
clipData.items[].picture | video | yes | media:// picture or video from the media library, alt text up to 120 characters | Picture or video: A picture or a video from your media library. A video plays without its sound from the moment its card comes in, and from the start again if it is shorter than its card's time. |
clipData.items[].detail | text | up to 70 characters | Detail: A line under the name: the size, the kind, what it is for. | |
clipData.items[].price | text | up to 20 characters | Price or highlight: The price or the one thing to remember, large on the card, written exactly as it should be shown, such as € 4.99, from 12 €, 3 rooms or Sold out. | |
clipData.items[].oldPrice | text | up to 20 characters | Old price: A price before, struck through beside the price, written exactly as it should be shown. | |
clipData.items[].badge | text | up to 16 characters | Badge: A word or two on the picture's corner, such as New, -20 % or Bestseller. | |
clipData.direction | enum | right-to-left, left-to-right, bottom-to-top, top-to-bottom | Direction: Where each card comes from and where it goes: it comes in on one side, stops in the middle and leaves on the other while the next one comes in. | |
clipData.motion | enum | smooth, bouncy, punchy, swing | Movement: How each card moves: smooth glides in and settles, bouncy overshoots and springs back, punchy snaps in with a hit, swing swings in like a hanging sign. | |
clipData.pictureFit | enum | auto, fill, whole | Picture fit: Automatic, the default, fills the frame when a picture is close to its shape and shows it whole when filling would cut off more than a sixth of it, so no picture is cropped away. Fill the frame always crops to the frame, right for photographs; Show it whole never crops, right for logos and cut-out products. | |
clipData.pictureFocus | enum | centre, top, bottom, left, right | Picture focus: Which part of a picture stays in view when it fills its frame and its edges are cropped: the middle, or one side. | |
clipData.footnote | text | up to 120 characters | Small print: A line at the foot, such as how long the prices hold. Drawn exactly as written. | |
clipData.styleWords | group | Style words: The few words some styles write into their own frame, each drawn exactly as written, in the language you write it in. A word left out is not drawn: no template adds a word of its own. The same keys in every format of the collections; each style draws only its own. | ||
clipData.styleWords.live | text | up to 16 characters | Live marker (Broadcast news): Written beside the light in Broadcast news' channel bug, such as LIVE. Left out, the light stands alone. | |
clipData.styleWords.byline | text | up to 12 characters | Byline (Editorial): Written before the presenter's name in Editorial, such as By. Left out, the name stands alone. | |
clipData.styleWords.functionKeys | list | up to 4 | Function keys (Data terminal): Data terminal's row of keys F1 to F4, one word each, in order, such as HELP, DATA, CHART and NEWS; the second is drawn held down, and a key that does not fit the row is left out. Left out, no keys are drawn. | |
clipData.styleWords.functionKeys[] | text | up to 12 characters | Key | |
clipData.styleWords.commandKey | text | up to 10 characters | Command key (Data terminal): The key at the end of Data terminal's row, in the rise colour, such as GO. Left out, none is drawn. | |
clipData.styleWords.realTime | text | up to 12 characters | Real-time light (Data terminal): Written beside the blinking light in Data terminal's status bar, such as RT. Left out, the light stands alone. | |
clipData.styleWords.messageLabel | text | up to 12 characters | Message window label (Data terminal): The tab on Data terminal's message window round the presenter, such as MSG. Left out, the window has no tab. | |
clipData.styleWords.pictureLabel | text | up to 12 characters | Picture panel label (Data terminal): Written in the strip along the top of Data terminal's picture panels, such as IMG. Left out, the strip stays empty. | |
clipData.look | group | Look: How the clip looks and moves within its style. The same switches in every format of the collections. Leave a switch out, or set it to the style's own, and the style decides. | ||
clipData.look.theme | enum | auto, brand, light, dark, bold | Theme: The style's own choice; your brand's own colours and background; a light or dark page tinted with your brand colour; or your brand colour as the page. | |
clipData.look.pace | enum | auto, calm, standard, punchy | Pace: How things arrive: the style's own rhythm, calm fades, a standard rhythm, or punchy slams and cuts. | |
clipData.look.corners | enum | auto, square, soft, round | Corners: The shape of cards, panels and marks. | |
clipData.look.align | enum | auto, start, centre | Text alignment: Where the text lines up. | |
clipData.look.logo | enum | auto, free | Logo: The style's own: the logo on the style's plate (a card, a disc, a badge) so it reads on any page. As it is: the logo whole, with no plate, frame or crop, for a logo made to stand on the page, such as one with a transparent background. As it is, make sure your logo reads on the page of the theme you choose. | |
clipData.look.logoSize | enum | auto, small, large | Logo size: Standard is the style's own size. Small draws the logo a fifth smaller, with its plate. Large draws it a quarter larger wherever the style has room for it, and at the standard size where it has none. | |
clipData.look.hideHeader | boolean | Hide logo and title: Leaves out the line at the top of the clip: your logo, the title line and the style's decoration around them, so the content starts at the top. To leave it out of every clip, switch Logo and title line off in your brand's settings. | ||
clipData.look.hideFooter | boolean | Hide footer line: Leaves out your footer line at the foot of the clip, with whatever the style draws only to carry it, so the content reaches further down. Your presenter and the source line stay. To leave it out of every clip, switch Footer line off in your brand's settings. | ||
clipData.look.pattern | enum | auto, none, dots, grid, lines | Background pattern: The fine texture behind the content. The style's own keeps what the style draws there, and some styles draw none. None leaves the background plain. Dots, Grid and Diagonal lines draw that pattern faintly instead, the same in every style, in the colour of your page. | |
metaData | group | Meta data: Everything about the post that is never drawn in the clip: its title, its description in four lengths, one per kind of platform, and its hashtags. Reelwire adds the brand's description, link and hashtags after it. Left out, the post text is generated from the clip data. | ||
metaData.title | text | up to 100 characters | Title: Used where the platform has a title of its own: Facebook Feed, LinkedIn, Pinterest and YouTube. Up to 100 characters, which every one of them takes. | |
metaData.captionTiny | text | up to 200 characters | Tiny description (Pinterest, Threads, X): Up to 200 characters. The brand's description, link and hashtags follow it within the platform's limit. | |
metaData.captionShort | text | up to 500 characters | Short description (Telegram, Threema, WeChat, WhatsApp): Up to 500 characters. The brand's description, link and hashtags follow it within the platform's limit. | |
metaData.captionMedium | text | up to 1500 characters | Medium description (Discord, Facebook Reels, Instagram, LinkedIn, Signal, Slack, TikTok): Up to 1500 characters. The brand's description, link and hashtags follow it within the platform's limit. | |
metaData.captionLong | text | up to 4000 characters | Long description (Facebook Feed, YouTube): Up to 4000 characters. The brand's description, link and hashtags follow it within the platform's limit. | |
metaData.hashtags | list | up to 15 | Hashtags: Written without the #. Up to 15, which every platform takes. | |
metaData.hashtags[] | text | up to 60 characters | Hashtag |
locales contiene otros idiomas: bajo cada código de idioma, las partes de clipData y metaData que cambian, superpuestas al contenido predeterminado, así que un idioma sin copia propia también se renderiza.
Una imagen es siempre un archivo de su biblioteca multimedia: media:// seguido de su ID o su nombre. Todo lo que la tabla no enumera se rechaza, y también todo lo que supera su límite, con un error 400 schema_validation que nombra el campo.
Pida a Reelwire, sin iniciar sesión, el JSON Schema completo, el documento con el que se valida su contenido:
curl "https://app.reelwire.io/v1/formats/template/tpl_9d9450114877?variant=Corporate%20glass&version=1.0.0"
JSON de entrega
Su propio sistema envía esto a uno de sus streams, POST /v1/stream, y cada canal que recibe ese stream lo genera con su plantilla. data es el documento descrito arriba; un stream con una asignación de campos vacía lo pasa a la plantilla sin cambios. Pruébelo primero con POST /v1/stream/validate, que responde igual sin publicar nada. Streams y feeds explica el resto, incluido cómo asignar en su lugar un documento con su propia forma.
{
"streamId": "st_your_stream_id",
"eventId": "01M2SQMKK3G1NVFXV31DCBVB95",
"occurredAt": "2026-09-23T07:00:00Z",
"locale": "en",
"data": {
"clipData": {
"kicker": "This week",
"title": "New in the shop",
"items": [
{
"name": "Dune wave wallpaper",
"badge": "-29 %",
"price": "€ 49",
"detail": "One roll, 10 m long",
"picture": {
"alt": "Soft waves of blue, violet and orange",
"url": "media://example-image.jpg"
},
"oldPrice": "€ 69"
},
{
"name": "Ember cloud print",
"badge": "New",
"price": "€ 120",
"detail": "Signed, 50 x 70 cm",
"picture": {
"alt": "Soft colours drifting over black, with Your video here in the middle",
"url": "media://example-video.mp4"
}
},
{
"name": "Valley poster",
"price": "€ 29",
"detail": "Matt paper, 40 x 60 cm",
"picture": {
"alt": "Green hills under a pale sky",
"url": "media://example-image.svg"
}
},
{
"name": "Dusk wave cushion",
"price": "€ 35",
"detail": "Linen, 45 x 45 cm",
"picture": {
"alt": "Soft waves of blue, violet and orange",
"url": "media://example-image.jpg"
},
"oldPrice": "€ 42"
}
],
"direction": "right-to-left",
"motion": "bouncy",
"pictureFit": "auto",
"pictureFocus": "centre",
"footnote": "Prices while stocks last, delivery from € 4.90.",
"styleWords": {
"live": "LIVE",
"byline": "By",
"functionKeys": [
"HELP",
"DATA",
"CHART",
"NEWS"
],
"commandKey": "GO",
"realTime": "RT",
"messageLabel": "MSG",
"pictureLabel": "IMG"
},
"look": {
"theme": "auto",
"pace": "auto",
"corners": "auto",
"align": "auto",
"logo": "auto",
"logoSize": "auto",
"hideHeader": false,
"hideFooter": false,
"pattern": "auto"
}
},
"metaData": {
"title": "New in the shop: four pieces for a calmer home",
"captionTiny": "New in the shop: the Dune wave wallpaper, the Ember cloud print, the Valley poster and the Dusk wave cushion.",
"captionShort": "New in the shop this week. The Dune wave wallpaper is € 49 instead of € 69, the signed Ember cloud print € 120, the Valley poster € 29 and the Dusk wave linen cushion € 35. While stocks last.",
"captionMedium": "New in the shop this week, four pieces for a calmer home.\n\nDune wave wallpaper: one roll, 10 m long, now € 49 instead of € 69.\nEmber cloud print: signed, 50 x 70 cm, € 120.\nValley poster: matt paper, 40 x 60 cm, € 29.\nDusk wave cushion: linen, 45 x 45 cm, € 35 instead of € 42.\n\nPrices while stocks last, delivery from € 4.90. Which one would you choose?",
"captionLong": "New in the shop this week: four pieces for a calmer home, chosen for the long evenings.\n\nThe Dune wave wallpaper brings soft waves of blue, violet and orange to one wall. One roll is 10 m long, and this week it is € 49 instead of € 69.\n\nThe Ember cloud print is signed by the artist and printed at 50 x 70 cm, for € 120.\n\nThe Valley poster is printed on matt paper at 40 x 60 cm, for € 29.\n\nThe Dusk wave cushion repeats the wallpaper's colours in linen, 45 x 45 cm, for € 35 instead of € 42.\n\nAll prices hold while stocks last, and delivery starts at € 4.90. Tell us in the comments which one you would hang or keep first.",
"hashtags": [
"newin",
"homedecor",
"interior",
"shop",
"wallart"
]
}
}
}
La entrega no nombra ninguna versión: qué compilación la genera lo elige el canal, la más reciente de su variante o la que tenga fijada. eventId es un ULID que usted crea una vez por evento: enviar el mismo otra vez no cambia nada. occurredAt es cuándo ocurrió el hecho, no cuándo lo envió. locale es el idioma del texto en data, y data.locales contiene otros idiomas junto a él.