$10,000 invested in X (Change)

One large US company each weekday, in turn: what $10,000 put in ten years ago would be worth today, against the same sum in the S&P 500, from closing prices. Dividends, fees and taxes are not counted.

Feed id	fd_47cea4253d22
Type	Live data: New data from public sources on every run. The wording may be polished and translated by AI.
Plans	Individual, Small business or Enterprise
Source	individual-equities
Markets	Finance, Tech and industry
Schedule	Mon to Fri 22:00
Template	Change, in whichever of its 10 visual variants a channel chooses when it adds the feed
Shapes	9x16, 4x5, 1x1, 16x9, 2x3
Languages	Any: translated by AI into the language each channel chooses
Freshness	An event older than 24 hours is kept but never published

Example video

The 1x1 cut of this feed's example, drawn in the Broadcast news variant with an example brand. A channel draws it in the variant it chose and in its own brand. Open the video on its own.

Use cases

• A daily market wrap on the broker's own channels, out before the session opens.
• Instrument moves and levels that introducing brokers and affiliates post under their own brand.
• Economic calendar reminders: what is due today, and afterwards what it printed.
• Release notes and product updates, published the day they ship.
• Engineering or production figures as a weekly or monthly story with its numbers.
• Trade fair and event countdowns for sales and partner channels.

What it carries

A change from before to after: two values, or two words or dates, joined by an arrow that draws from one to the other, with the difference in the up or down colour, and up to five more changes after it, one at a time. metaData is the post's title, descriptions and hashtags and is never drawn.

Field	Type	Required	Limit	What it is
clipData	group	yes		Clip data: Everything drawn: a kicker, what changed, the before and the after, the prefix and unit, how the difference is written, a line of context, up to five more changes each on a page of its own, the source and the look.
clipData.kicker	text		up to 20 characters	Kicker: A word above the title, such as THEN AND NOW or PRICE CUT.
clipData.title	text	yes	up to 80 characters	What changed: Read first, so the two values land with their meaning.
clipData.from	group	yes		Before: What it was: a value, or a word or date where the change is not a number.
clipData.from.text	text		up to 30 characters	When or what before: Written over the value, such as 2016 or Old price. Without values it is the thing shown, such as Monday.
clipData.from.value	number		4 decimals	Value: Send it on both ends to show a figure and the difference.
clipData.from.date	datetime			Date: Written where no text is sent; on both ends without values, the days between are shown.
clipData.to	group	yes		After: What it is now: a value, or a word or date where the change is not a number.
clipData.to.text	text		up to 30 characters	When or what after: Written over the value, such as 2016 or Old price. Without values it is the thing shown, such as Monday.
clipData.to.value	number		4 decimals	Value: Send it on both ends to show a figure and the difference.
clipData.to.date	datetime			Date: Written where no text is sent; on both ends without values, the days between are shown.
clipData.prefix	text		up to 3 characters	Prefix: Written before both values, such as a currency sign.
clipData.unit	text		up to 12 characters	Unit: Written after both values: a percent sign, kg, a share.
clipData.difference	enum		both, amount, percent, none	Difference shown: How the difference between two values is written. Use the amount alone for rates in percent.
clipData.note	text		up to 140 characters	Context: One or two lines under the difference.
clipData.more	list		at least 0, up to 5	More changes: Further changes shown after the first, one at a time, each with what changed, its before and after and a line of context. A prefix or unit left out is the first change's. Each adds five seconds; five make about 33 seconds.
clipData.more[]	group			Change
clipData.more[].title	text	yes	up to 80 characters	What changed
clipData.more[].from	group	yes		Before: What it was: a value, or a word or date where the change is not a number.
clipData.more[].from.text	text		up to 30 characters	When or what before: Written over the value, such as 2016 or Old price. Without values it is the thing shown, such as Monday.
clipData.more[].from.value	number		4 decimals	Value: Send it on both ends to show a figure and the difference.
clipData.more[].from.date	datetime			Date: Written where no text is sent; on both ends without values, the days between are shown.
clipData.more[].to	group	yes		After: What it is now: a value, or a word or date where the change is not a number.
clipData.more[].to.text	text		up to 30 characters	When or what after: Written over the value, such as 2016 or Old price. Without values it is the thing shown, such as Monday.
clipData.more[].to.value	number		4 decimals	Value: Send it on both ends to show a figure and the difference.
clipData.more[].to.date	datetime			Date: Written where no text is sent; on both ends without values, the days between are shown.
clipData.more[].prefix	text		up to 3 characters	Prefix: Written before both values. Left out, the first change's.
clipData.more[].unit	text		up to 12 characters	Unit: Written after both values. Left out, the first change's.
clipData.more[].note	text		up to 140 characters	Context
clipData.source	text		up to 70 characters	Source: Where the content comes from, shown small at the foot. Drawn exactly as written: write its label too, such as Source: at the start, as the template adds no word of its own.
clipData.styleWords	group			Style words: The few words some styles write into their own frame, each drawn exactly as written, in the language you write it in. A word left out is not drawn: no template adds a word of its own. The same keys in every format of the collections; each style draws only its own.
clipData.styleWords.live	text		up to 16 characters	Live marker (Broadcast news): Written beside the light in Broadcast news' channel bug, such as LIVE. Left out, the light stands alone.
clipData.styleWords.byline	text		up to 12 characters	Byline (Editorial): Written before the presenter's name in Editorial, such as By. Left out, the name stands alone.
clipData.styleWords.functionKeys	list		up to 4	Function keys (Data terminal): Data terminal's row of keys F1 to F4, one word each, in order, such as HELP, DATA, CHART and NEWS; the second is drawn held down, and a key that does not fit the row is left out. Left out, no keys are drawn.
clipData.styleWords.functionKeys[]	text		up to 12 characters	Key
clipData.styleWords.commandKey	text		up to 10 characters	Command key (Data terminal): The key at the end of Data terminal's row, in the rise colour, such as GO. Left out, none is drawn.
clipData.styleWords.realTime	text		up to 12 characters	Real-time light (Data terminal): Written beside the blinking light in Data terminal's status bar, such as RT. Left out, the light stands alone.
clipData.styleWords.messageLabel	text		up to 12 characters	Message window label (Data terminal): The tab on Data terminal's message window round the presenter, such as MSG. Left out, the window has no tab.
clipData.styleWords.pictureLabel	text		up to 12 characters	Picture panel label (Data terminal): Written in the strip along the top of Data terminal's picture panels, such as IMG. Left out, the strip stays empty.
clipData.look	group			Look: How the clip looks and moves within its style. The same switches in every format of the collections. Leave a switch out, or set it to the style's own, and the style decides.
clipData.look.theme	enum		auto, brand, light, dark, bold	Theme: The style's own choice; your brand's own colours and background; a light or dark page tinted with your brand colour; or your brand colour as the page.
clipData.look.pace	enum		auto, calm, standard, punchy	Pace: How things arrive: the style's own rhythm, calm fades, a standard rhythm, or punchy slams and cuts.
clipData.look.corners	enum		auto, square, soft, round	Corners: The shape of cards, panels and marks.
clipData.look.align	enum		auto, start, centre	Text alignment: Where the text lines up.
clipData.look.logo	enum		auto, free	Logo: The style's own: the logo on the style's plate (a card, a disc, a badge) so it reads on any page. As it is: the logo whole, with no plate, frame or crop, for a logo made to stand on the page, such as one with a transparent background. As it is, make sure your logo reads on the page of the theme you choose.
clipData.look.logoSize	enum		auto, small, large	Logo size: Standard is the style's own size. Small draws the logo a fifth smaller, with its plate. Large draws it a quarter larger wherever the style has room for it, and at the standard size where it has none.
clipData.look.hideHeader	boolean			Hide logo and title: Leaves out the line at the top of the clip: your logo, the title line and the style's decoration around them, so the content starts at the top. To leave it out of every clip, switch Logo and title line off in your brand's settings.
clipData.look.hideFooter	boolean			Hide footer line: Leaves out your footer line at the foot of the clip, with whatever the style draws only to carry it, so the content reaches further down. Your presenter and the source line stay. To leave it out of every clip, switch Footer line off in your brand's settings.
metaData	group			Meta data: Everything about the post that is never drawn in the clip: its title, its description in four lengths, one per kind of platform, and its hashtags. Reelwire adds the brand's description, link and hashtags after it. Left out, the post text is generated from the clip data.
metaData.title	text		up to 100 characters	Title: Used where the platform has a title of its own: Facebook Feed, LinkedIn, Pinterest and YouTube. Up to 100 characters, which every one of them takes.
metaData.captionTiny	text		up to 200 characters	Tiny description (Pinterest, Threads, X): Up to 200 characters. The brand's description, link and hashtags follow it within the platform's limit.
metaData.captionShort	text		up to 500 characters	Short description (Telegram, Threema, WeChat, WhatsApp): Up to 500 characters. The brand's description, link and hashtags follow it within the platform's limit.
metaData.captionMedium	text		up to 1500 characters	Medium description (Discord, Facebook Reels, Instagram, LinkedIn, Signal, Slack, TikTok): Up to 1500 characters. The brand's description, link and hashtags follow it within the platform's limit.
metaData.captionLong	text		up to 4000 characters	Long description (Facebook Feed, YouTube): Up to 4000 characters. The brand's description, link and hashtags follow it within the platform's limit.
metaData.hashtags	list		up to 15	Hashtags: Written without the #. Up to 15, which every platform takes.
metaData.hashtags[]	text		up to 60 characters	Hashtag

locales carries other languages: under each language code, the parts of clipData and metaData that differ, laid over the default, so a language with no copy still renders.

A picture is always a file from your media library: media:// followed by its id or its name. Anything the table does not list is refused, and so is anything over its limit, with a 400 schema_validation error that names the field.

Ask Reelwire for the whole JSON Schema, the document this feed is checked against, without signing in:

curl "https://app.reelwire.io/v1/formats/feed/fd_47cea4253d22"

Which template draws a feed is Reelwire's decision and can change, so a producer asks by the feed, as above, rather than by its template.

Delivery JSON

Every event of this feed is delivered to Reelwire in this envelope. You do not send it yourself: add the feed to a channel under Ready-made feeds, and each event becomes a post on that channel. data is the document described above.

{
  "eventId": "01M2SQMKK3G1NVFXV31DCBVB95",
  "occurredAt": "2026-09-23T07:00:00Z",
  "feedId": "fd_47cea4253d22",
  "locale": "en",
  "data": {
    "clipData": {
      "kicker": "Ten years listed",
      "title": "What one Norvik Energy share cost at the listing, and what it closed at today",
      "from": {
        "date": "2016-03-14T09:00:00+01:00",
        "text": "Listing, 14 March 2016",
        "value": 12.4
      },
      "to": {
        "date": "2026-09-30T17:30:00+02:00",
        "text": "Close, 30 September 2026",
        "value": 58.75
      },
      "prefix": "€",
      "unit": "a share",
      "difference": "both",
      "note": "10,000 euros put in at the listing would be worth more than 47,000 euros today, before dividends, fees and taxes are counted",
      "more": [
        {
          "to": {
            "text": "Dividend for 2025",
            "value": 1.85
          },
          "from": {
            "text": "Dividend for 2016",
            "value": 0.32
          },
          "note": "The board has raised the dividend in each of the last nine years",
          "unit": "a share",
          "title": "The dividend paid on every share, in the first year and this year",
          "prefix": "€"
        },
        {
          "to": {
            "text": "Today",
            "value": 2310
          },
          "from": {
            "text": "At the listing",
            "value": 640
          },
          "unit": "people",
          "title": "How many people Norvik Energy employs",
          "prefix": ""
        }
      ],
      "source": "Source: Northwind Exchange closes, adjusted for the 2021 split",
      "styleWords": {
        "live": "LIVE",
        "byline": "By",
        "functionKeys": [
          "HELP",
          "DATA",
          "CHART",
          "NEWS"
        ],
        "commandKey": "GO",
        "realTime": "RT",
        "messageLabel": "MSG",
        "pictureLabel": "IMG"
      },
      "look": {
        "theme": "auto",
        "pace": "auto",
        "corners": "auto",
        "align": "auto",
        "logo": "auto",
        "logoSize": "auto",
        "hideHeader": false,
        "hideFooter": false
      }
    },
    "metaData": {
      "title": "Norvik Energy shares since the listing: from 12.40 euros in 2016 to 58.75 euros at today's close",
      "captionTiny": "Norvik Energy listed at 12.40 euros a share in March 2016. Today it closed at 58.75 euros, up 46.35 euros or 373 percent. 10,000 euros at the listing would be worth over 47,000 now.",
      "captionShort": "Ten years after its listing, Norvik Energy closed today at 58.75 euros a share. The shares were first sold at 12.40 euros in March 2016, so the price has risen by 46.35 euros, or 373 percent. Somebody who put 10,000 euros in at the listing would hold shares worth more than 47,000 euros today, before dividends, fees and taxes. The prices are the Northwind Exchange's closing prices, adjusted for the share split in 2021. Past performance says nothing about the future.",
      "captionMedium": "Ten years after its listing, Norvik Energy closed today at 58.75 euros a share on the Northwind Exchange.\n\nThe shares were first sold at 12.40 euros on 14 March 2016, when the company was a regional grid operator with two wind parks and a waiting list of industrial customers. Since then the price has risen by 46.35 euros, or 373 percent.\n\nWhat that means for an early buyer: somebody who put 10,000 euros in at the listing would hold shares worth more than 47,000 euros today. That figure is before dividends, which Norvik has paid every year since 2018, and before fees and taxes, which depend on where and how the shares were held.\n\nThe path was not a straight line. The shares lost more than a third of their value in 2020, when two offshore projects were delayed, and took until the end of 2021 to recover. The 2021 split, one old share into four new ones, is already counted in the prices shown here, so the two figures can be compared directly.\n\nThe prices are the exchange's official closing prices. Past performance says nothing about how a share will do in the future, and nothing in this clip is investment advice.",
      "captionLong": "Ten years after its listing, Norvik Energy closed today at 58.75 euros a share on the Northwind Exchange.\n\nThe shares were first sold at 12.40 euros on 14 March 2016. At the time Norvik was a regional grid operator with two wind parks, a few hundred employees and a waiting list of industrial customers who wanted to buy their power directly from the turbines. The listing raised money for three more parks and a storage site, and the shares were taken up mostly by pension funds and local savers.\n\nSince then the price has risen by 46.35 euros, or 373 percent. Somebody who put 10,000 euros in at the listing would hold shares worth more than 47,000 euros today. That figure is before dividends, which Norvik has paid every year since 2018, and before fees and taxes, which depend on where and how the shares were held. Counting the dividends, the return would be higher still.\n\nThe path was not a straight line. In 2020 two offshore projects were delayed by more than a year, the company cut its forecast twice, and the shares lost more than a third of their value within a few months. They took until the end of 2021 to recover. In the same year Norvik split every old share into four new ones to make them easier to trade in small amounts. That split is already counted in the prices shown here, so the price at the listing and today's close can be compared directly.\n\nSince 2022 the company has grown mostly through long contracts with industrial buyers, which now take more than half of what its parks produce. Analysts at the exchange point to those contracts as the main reason the shares have been steadier than those of other power producers, and to the next round of grid fees, due next spring, as the main risk.\n\nThe prices are the exchange's official closing prices, adjusted for the 2021 split. Past performance says nothing about how a share will do in the future, and nothing in this clip is investment advice. If you are thinking about buying or selling shares, look at the company's own reports and talk to somebody who knows your situation.",
      "hashtags": [
        "NorvikEnergy",
        "shares",
        "stockmarket",
        "investing",
        "thenandnow",
        "energy",
        "NorthwindExchange",
        "markets",
        "longterm",
        "dividends"
      ]
    }
  }
}

feedId names this feed and never changes, even when the feed is renamed. eventId is set once per event, so an event delivered twice is published once. occurredAt is when it happened, which is what the freshness limit is measured from.