Finance (Banks), Mobile banking 1.0.0
| Template | Finance (Banks), tpl_c43b789e739a |
|---|---|
| Variant | Mobile banking |
| Version | 1.0.0, the newest: what a channel following this variant draws |
| Shapes | 9x16, 4x5, 1x1, 16x9, 2x3 |
| Length | 11 seconds |
Example video
The 1x1 cut of this version, drawn from its own worked example. Open the video on its own.
What it accepts
A feature of your banking app: the headline and a line under it, a phone with a banking app drawn in code (or your screenshot) and one to four steps, each lit in turn while the part of the app it speaks of lights too, then where it is available, the button and your presenter. Complete on the first frame. The legal text stays on screen. Nearly two seconds longer per step. metaData is never drawn.
| Field | Type | Required | Limit | What it is |
|---|---|---|---|---|
clipData | group | yes | Clip data: Everything drawn in the clip: the section, the headline and the line under it, the phone or your screenshot, the steps, where it is available, the call to action and the legal text. | |
clipData.section | text | up to 24 characters | Section: What the post is about, set small in capitals at the end of the header, such as Mobile banking or New in the app. | |
clipData.headline | text | yes | up to 48 characters | Headline: What the feature does, in a few words. |
clipData.subline | text | up to 100 characters | Line under it: One or two sentences under the headline. | |
clipData.screenshot | image | media:// file from the media library, alt text up to 120 characters | Screenshot: A picture of your app, shown whole in the phone when Look: Screen is Screenshot. Any shape; a phone screenshot fills the screen. | |
clipData.steps | list | yes | at least 1, up to 4 | Steps: One to four steps, in order, each lit in turn. The first lights the app's balance, the second its card, the third its list of payments, the fourth the balance again. |
clipData.steps[] | group | Step | ||
clipData.steps[].label | text | yes | up to 40 characters | Label: The step, in a few words. |
clipData.steps[].detail | text | up to 72 characters | Detail: A line on what happens, under the label. | |
clipData.steps[].icon | enum | smartphone, laptop, bell, message-circle, phone, mail, users, user, lock, key-round, shield-check, eye, badge-check, circle-check, check, list-checks, credit-card, wallet, banknote, coins, hand-coins, piggy-bank, receipt, calculator, percent, chart-pie, chart-column, chart-line, trending-up, landmark, house, globe, map-pin, qr-code, camera, clock, timer, calendar, zap, settings, sparkles, gift, target, heart, hand-heart, plane, shopping-bag, store, car | Icon: A line icon beside the step. Left out, the step's number stands there instead. | |
clipData.availability | text | up to 48 characters | Availability: Where and when it is available, on a small label at the end beside a phone mark. | |
clipData.cta | group | Call to action: The button at the end and the line under it, such as a web address or a phone number. | ||
clipData.cta.label | text | yes | up to 28 characters | Button: What the button says. |
clipData.cta.detail | text | up to 48 characters | Line under it: An address, a phone number, a branch. | |
clipData.legal | text | up to 260 characters | Legal text: What must be shown with the feature, such as its limits and fees and how deposits are protected. On screen from the first frame to the last. | |
clipData.look | group | Look: How the clip looks and moves. The same six switches in every format (theme, pace, corners, alignment, logo, logo size), plus this variant's own. Leave any out for the package's default: the brand's colours, calm, square corners, text at the start, a drawn app. | ||
clipData.look.theme | enum | brand, light, dark, bold | Theme: Brand: your brand's own colours and background. Light or dark: a page tinted with your brand colour. Bold: your brand colour as the page. | |
clipData.look.pace | enum | calm, standard, punchy | Pace: How things arrive: calm fades, a standard rhythm, or punchy slams and hard cuts. | |
clipData.look.corners | enum | square, soft, round | Corners: The shape of cards, pictures and buttons. | |
clipData.look.align | enum | start, centre | Text alignment: Where the text lines up. | |
clipData.look.screen | enum | drawn, screenshot | Screen: Drawn: a mock screen of the app, drawn in code. Screenshot: the picture sent, shown whole in the phone. | |
clipData.look.logo | enum | auto, free | Logo: The style's own: the logo on a small plate so it reads on any page. As it is: the logo whole, with no plate, frame or crop, for a logo made to stand on the page, such as one with a transparent background. As it is, make sure your logo reads on the page of the theme you choose. | |
clipData.look.logoSize | enum | auto, small, large | Logo size: Standard is the style's own size. Small draws the logo a fifth smaller, with its plate. Large draws it a quarter larger wherever the style has room for it, and at the standard size where it has none. | |
metaData | group | Meta data: Everything about the post that is never drawn in the clip: its title, its description in four lengths, one per kind of platform, and its hashtags. Reelwire adds the brand's description, link and hashtags after it. Left out, the post text is generated from the clip data. | ||
metaData.title | text | up to 100 characters | Title: Used where the platform has a title of its own: Facebook Feed, LinkedIn, Pinterest and YouTube. Up to 100 characters, which every one of them takes. | |
metaData.captionTiny | text | up to 200 characters | Tiny description (Pinterest, Threads, X): Up to 200 characters. The brand's description, link and hashtags follow it within the platform's limit. | |
metaData.captionShort | text | up to 500 characters | Short description (Telegram, Threema, WeChat, WhatsApp): Up to 500 characters. The brand's description, link and hashtags follow it within the platform's limit. | |
metaData.captionMedium | text | up to 1500 characters | Medium description (Discord, Facebook Reels, Instagram, LinkedIn, Signal, Slack, TikTok): Up to 1500 characters. The brand's description, link and hashtags follow it within the platform's limit. | |
metaData.captionLong | text | up to 4000 characters | Long description (Facebook Feed, YouTube): Up to 4000 characters. The brand's description, link and hashtags follow it within the platform's limit. | |
metaData.hashtags | list | up to 15 | Hashtags: Written without the #. Up to 15, which every platform takes. | |
metaData.hashtags[] | text | up to 60 characters | Hashtag |
locales carries other languages: under each language code, the parts of clipData and metaData that differ, laid over the default, so a language with no copy still renders.
A picture is always a file from your media library: media:// followed by its id or its name.
Anything the table does not list is refused, and so is anything over its limit, with a 400
schema_validation error that names the field.
The JSON Schema
{
"type": "object",
"properties": {
"clipData": {
"type": "object",
"properties": {
"section": {
"type": "string",
"maxLength": 24,
"title": "Section",
"description": "What the post is about, set small in capitals at the end of the header, such as Mobile banking or New in the app."
},
"headline": {
"type": "string",
"maxLength": 48,
"title": "Headline",
"description": "What the feature does, in a few words."
},
"subline": {
"type": "string",
"maxLength": 100,
"title": "Line under it",
"description": "One or two sentences under the headline."
},
"screenshot": {
"type": "object",
"properties": {
"url": {
"type": "string",
"maxLength": 2048,
"pattern": "^media:\\/\\/[^\\s/\\\\\\u0000-\\u001f][^/\\\\\\u0000-\\u001f]{0,254}$",
"title": "Picture",
"description": "A file from the workspace's media library, written media:// and the file's id or name. A web address is refused."
},
"alt": {
"type": "string",
"maxLength": 120,
"title": "Alt text",
"description": "What the picture shows, for anyone who cannot see it."
}
},
"required": [
"url"
],
"additionalProperties": false,
"title": "Screenshot",
"description": "A picture of your app, shown whole in the phone when Look: Screen is Screenshot. Any shape; a phone screenshot fills the screen."
},
"steps": {
"type": "array",
"items": {
"type": "object",
"properties": {
"label": {
"type": "string",
"maxLength": 40,
"title": "Label",
"description": "The step, in a few words."
},
"detail": {
"type": "string",
"maxLength": 72,
"title": "Detail",
"description": "A line on what happens, under the label."
},
"icon": {
"type": "string",
"enum": [
"smartphone",
"laptop",
"bell",
"message-circle",
"phone",
"mail",
"users",
"user",
"lock",
"key-round",
"shield-check",
"eye",
"badge-check",
"circle-check",
"check",
"list-checks",
"credit-card",
"wallet",
"banknote",
"coins",
"hand-coins",
"piggy-bank",
"receipt",
"calculator",
"percent",
"chart-pie",
"chart-column",
"chart-line",
"trending-up",
"landmark",
"house",
"globe",
"map-pin",
"qr-code",
"camera",
"clock",
"timer",
"calendar",
"zap",
"settings",
"sparkles",
"gift",
"target",
"heart",
"hand-heart",
"plane",
"shopping-bag",
"store",
"car"
],
"title": "Icon",
"description": "A line icon beside the step. Left out, the step's number stands there instead.",
"enumNames": [
"Smartphone",
"Laptop",
"Bell",
"Message circle",
"Phone",
"Mail",
"Users",
"User",
"Lock",
"Key round",
"Shield check",
"Eye",
"Badge check",
"Circle check",
"Check",
"List checks",
"Credit card",
"Wallet",
"Banknote",
"Coins",
"Hand coins",
"Piggy bank",
"Receipt",
"Calculator",
"Percent",
"Chart pie",
"Chart column",
"Chart line",
"Trending up",
"Landmark",
"House",
"Globe",
"Map pin",
"Qr code",
"Camera",
"Clock",
"Timer",
"Calendar",
"Zap",
"Settings",
"Sparkles",
"Gift",
"Target",
"Heart",
"Hand heart",
"Plane",
"Shopping bag",
"Store",
"Car"
]
}
},
"required": [
"label"
],
"additionalProperties": false,
"title": "Step"
},
"minItems": 1,
"maxItems": 4,
"title": "Steps",
"description": "One to four steps, in order, each lit in turn. The first lights the app's balance, the second its card, the third its list of payments, the fourth the balance again."
},
"availability": {
"type": "string",
"maxLength": 48,
"title": "Availability",
"description": "Where and when it is available, on a small label at the end beside a phone mark."
},
"cta": {
"type": "object",
"properties": {
"label": {
"type": "string",
"maxLength": 28,
"title": "Button",
"description": "What the button says."
},
"detail": {
"type": "string",
"maxLength": 48,
"title": "Line under it",
"description": "An address, a phone number, a branch."
}
},
"required": [
"label"
],
"additionalProperties": false,
"title": "Call to action",
"description": "The button at the end and the line under it, such as a web address or a phone number."
},
"legal": {
"type": "string",
"maxLength": 260,
"title": "Legal text",
"description": "What must be shown with the feature, such as its limits and fees and how deposits are protected. On screen from the first frame to the last."
},
"look": {
"type": "object",
"properties": {
"theme": {
"type": "string",
"enum": [
"brand",
"light",
"dark",
"bold"
],
"title": "Theme",
"description": "Brand: your brand's own colours and background. Light or dark: a page tinted with your brand colour. Bold: your brand colour as the page.",
"enumNames": [
"Brand colours",
"Light",
"Dark",
"Bold brand colour"
]
},
"pace": {
"type": "string",
"enum": [
"calm",
"standard",
"punchy"
],
"title": "Pace",
"description": "How things arrive: calm fades, a standard rhythm, or punchy slams and hard cuts.",
"enumNames": [
"Calm",
"Standard",
"Punchy"
]
},
"corners": {
"type": "string",
"enum": [
"square",
"soft",
"round"
],
"title": "Corners",
"description": "The shape of cards, pictures and buttons.",
"enumNames": [
"Square",
"Softly rounded",
"Round"
]
},
"align": {
"type": "string",
"enum": [
"start",
"centre"
],
"title": "Text alignment",
"description": "Where the text lines up.",
"enumNames": [
"At the start of the line",
"Centred"
]
},
"screen": {
"type": "string",
"enum": [
"drawn",
"screenshot"
],
"title": "Screen",
"description": "Drawn: a mock screen of the app, drawn in code. Screenshot: the picture sent, shown whole in the phone.",
"enumNames": [
"Drawn mock screen",
"Screenshot sent"
]
},
"logo": {
"type": "string",
"enum": [
"auto",
"free"
],
"title": "Logo",
"description": "The style's own: the logo on a small plate so it reads on any page. As it is: the logo whole, with no plate, frame or crop, for a logo made to stand on the page, such as one with a transparent background. As it is, make sure your logo reads on the page of the theme you choose.",
"enumNames": [
"The style's own",
"As it is, no plate or crop"
]
},
"logoSize": {
"type": "string",
"enum": [
"auto",
"small",
"large"
],
"title": "Logo size",
"description": "Standard is the style's own size. Small draws the logo a fifth smaller, with its plate. Large draws it a quarter larger wherever the style has room for it, and at the standard size where it has none.",
"enumNames": [
"Standard",
"Small",
"Large"
]
}
},
"additionalProperties": false,
"title": "Look",
"description": "How the clip looks and moves. The same six switches in every format (theme, pace, corners, alignment, logo, logo size), plus this variant's own. Leave any out for the package's default: the brand's colours, calm, square corners, text at the start, a drawn app."
}
},
"required": [
"headline",
"steps"
],
"additionalProperties": false,
"title": "Clip data",
"description": "Everything drawn in the clip: the section, the headline and the line under it, the phone or your screenshot, the steps, where it is available, the call to action and the legal text."
},
"metaData": {
"type": "object",
"properties": {
"title": {
"type": "string",
"maxLength": 100,
"title": "Title",
"description": "Used where the platform has a title of its own: Facebook Feed, LinkedIn, Pinterest and YouTube. Up to 100 characters, which every one of them takes."
},
"captionTiny": {
"type": "string",
"maxLength": 200,
"title": "Tiny description (Pinterest, Threads, X)",
"description": "Up to 200 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionShort": {
"type": "string",
"maxLength": 500,
"title": "Short description (Telegram, Threema, WeChat, WhatsApp)",
"description": "Up to 500 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionMedium": {
"type": "string",
"maxLength": 1500,
"title": "Medium description (Discord, Facebook Reels, Instagram, LinkedIn, Signal, Slack, TikTok)",
"description": "Up to 1500 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionLong": {
"type": "string",
"maxLength": 4000,
"title": "Long description (Facebook Feed, YouTube)",
"description": "Up to 4000 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"hashtags": {
"type": "array",
"items": {
"type": "string",
"maxLength": 60,
"title": "Hashtag"
},
"maxItems": 15,
"title": "Hashtags",
"description": "Written without the #. Up to 15, which every platform takes."
}
},
"additionalProperties": false,
"title": "Meta data",
"description": "Everything about the post that is never drawn in the clip: its title, its description in four lengths, one per kind of platform, and its hashtags. Reelwire adds the brand's description, link and hashtags after it. Left out, the post text is generated from the clip data."
},
"locales": {
"type": "object",
"additionalProperties": {
"type": "object",
"properties": {
"clipData": {
"type": "object",
"properties": {
"section": {
"type": "string",
"maxLength": 24,
"title": "Section",
"description": "What the post is about, set small in capitals at the end of the header, such as Mobile banking or New in the app."
},
"headline": {
"type": "string",
"maxLength": 48,
"title": "Headline",
"description": "What the feature does, in a few words."
},
"subline": {
"type": "string",
"maxLength": 100,
"title": "Line under it",
"description": "One or two sentences under the headline."
},
"screenshot": {
"type": "object",
"properties": {
"url": {
"type": "string",
"maxLength": 2048,
"pattern": "^media:\\/\\/[^\\s/\\\\\\u0000-\\u001f][^/\\\\\\u0000-\\u001f]{0,254}$",
"title": "Picture",
"description": "A file from the workspace's media library, written media:// and the file's id or name. A web address is refused."
},
"alt": {
"type": "string",
"maxLength": 120,
"title": "Alt text",
"description": "What the picture shows, for anyone who cannot see it."
}
},
"required": [
"url"
],
"additionalProperties": false,
"title": "Screenshot",
"description": "A picture of your app, shown whole in the phone when Look: Screen is Screenshot. Any shape; a phone screenshot fills the screen."
},
"steps": {
"type": "array",
"items": {
"type": "object",
"properties": {
"label": {
"type": "string",
"maxLength": 40,
"title": "Label",
"description": "The step, in a few words."
},
"detail": {
"type": "string",
"maxLength": 72,
"title": "Detail",
"description": "A line on what happens, under the label."
},
"icon": {
"type": "string",
"enum": [
"smartphone",
"laptop",
"bell",
"message-circle",
"phone",
"mail",
"users",
"user",
"lock",
"key-round",
"shield-check",
"eye",
"badge-check",
"circle-check",
"check",
"list-checks",
"credit-card",
"wallet",
"banknote",
"coins",
"hand-coins",
"piggy-bank",
"receipt",
"calculator",
"percent",
"chart-pie",
"chart-column",
"chart-line",
"trending-up",
"landmark",
"house",
"globe",
"map-pin",
"qr-code",
"camera",
"clock",
"timer",
"calendar",
"zap",
"settings",
"sparkles",
"gift",
"target",
"heart",
"hand-heart",
"plane",
"shopping-bag",
"store",
"car"
],
"title": "Icon",
"description": "A line icon beside the step. Left out, the step's number stands there instead.",
"enumNames": [
"Smartphone",
"Laptop",
"Bell",
"Message circle",
"Phone",
"Mail",
"Users",
"User",
"Lock",
"Key round",
"Shield check",
"Eye",
"Badge check",
"Circle check",
"Check",
"List checks",
"Credit card",
"Wallet",
"Banknote",
"Coins",
"Hand coins",
"Piggy bank",
"Receipt",
"Calculator",
"Percent",
"Chart pie",
"Chart column",
"Chart line",
"Trending up",
"Landmark",
"House",
"Globe",
"Map pin",
"Qr code",
"Camera",
"Clock",
"Timer",
"Calendar",
"Zap",
"Settings",
"Sparkles",
"Gift",
"Target",
"Heart",
"Hand heart",
"Plane",
"Shopping bag",
"Store",
"Car"
]
}
},
"required": [
"label"
],
"additionalProperties": false,
"title": "Step"
},
"minItems": 1,
"maxItems": 4,
"title": "Steps",
"description": "One to four steps, in order, each lit in turn. The first lights the app's balance, the second its card, the third its list of payments, the fourth the balance again."
},
"availability": {
"type": "string",
"maxLength": 48,
"title": "Availability",
"description": "Where and when it is available, on a small label at the end beside a phone mark."
},
"cta": {
"type": "object",
"properties": {
"label": {
"type": "string",
"maxLength": 28,
"title": "Button",
"description": "What the button says."
},
"detail": {
"type": "string",
"maxLength": 48,
"title": "Line under it",
"description": "An address, a phone number, a branch."
}
},
"additionalProperties": false,
"title": "Call to action",
"description": "The button at the end and the line under it, such as a web address or a phone number."
},
"legal": {
"type": "string",
"maxLength": 260,
"title": "Legal text",
"description": "What must be shown with the feature, such as its limits and fees and how deposits are protected. On screen from the first frame to the last."
},
"look": {
"type": "object",
"properties": {
"theme": {
"type": "string",
"enum": [
"brand",
"light",
"dark",
"bold"
],
"title": "Theme",
"description": "Brand: your brand's own colours and background. Light or dark: a page tinted with your brand colour. Bold: your brand colour as the page.",
"enumNames": [
"Brand colours",
"Light",
"Dark",
"Bold brand colour"
]
},
"pace": {
"type": "string",
"enum": [
"calm",
"standard",
"punchy"
],
"title": "Pace",
"description": "How things arrive: calm fades, a standard rhythm, or punchy slams and hard cuts.",
"enumNames": [
"Calm",
"Standard",
"Punchy"
]
},
"corners": {
"type": "string",
"enum": [
"square",
"soft",
"round"
],
"title": "Corners",
"description": "The shape of cards, pictures and buttons.",
"enumNames": [
"Square",
"Softly rounded",
"Round"
]
},
"align": {
"type": "string",
"enum": [
"start",
"centre"
],
"title": "Text alignment",
"description": "Where the text lines up.",
"enumNames": [
"At the start of the line",
"Centred"
]
},
"screen": {
"type": "string",
"enum": [
"drawn",
"screenshot"
],
"title": "Screen",
"description": "Drawn: a mock screen of the app, drawn in code. Screenshot: the picture sent, shown whole in the phone.",
"enumNames": [
"Drawn mock screen",
"Screenshot sent"
]
},
"logo": {
"type": "string",
"enum": [
"auto",
"free"
],
"title": "Logo",
"description": "The style's own: the logo on a small plate so it reads on any page. As it is: the logo whole, with no plate, frame or crop, for a logo made to stand on the page, such as one with a transparent background. As it is, make sure your logo reads on the page of the theme you choose.",
"enumNames": [
"The style's own",
"As it is, no plate or crop"
]
},
"logoSize": {
"type": "string",
"enum": [
"auto",
"small",
"large"
],
"title": "Logo size",
"description": "Standard is the style's own size. Small draws the logo a fifth smaller, with its plate. Large draws it a quarter larger wherever the style has room for it, and at the standard size where it has none.",
"enumNames": [
"Standard",
"Small",
"Large"
]
}
},
"additionalProperties": false,
"title": "Look",
"description": "How the clip looks and moves. The same six switches in every format (theme, pace, corners, alignment, logo, logo size), plus this variant's own. Leave any out for the package's default: the brand's colours, calm, square corners, text at the start, a drawn app."
}
},
"additionalProperties": false,
"title": "Clip data",
"description": "Everything drawn in the clip: the section, the headline and the line under it, the phone or your screenshot, the steps, where it is available, the call to action and the legal text."
},
"metaData": {
"type": "object",
"properties": {
"title": {
"type": "string",
"maxLength": 100,
"title": "Title",
"description": "Used where the platform has a title of its own: Facebook Feed, LinkedIn, Pinterest and YouTube. Up to 100 characters, which every one of them takes."
},
"captionTiny": {
"type": "string",
"maxLength": 200,
"title": "Tiny description (Pinterest, Threads, X)",
"description": "Up to 200 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionShort": {
"type": "string",
"maxLength": 500,
"title": "Short description (Telegram, Threema, WeChat, WhatsApp)",
"description": "Up to 500 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionMedium": {
"type": "string",
"maxLength": 1500,
"title": "Medium description (Discord, Facebook Reels, Instagram, LinkedIn, Signal, Slack, TikTok)",
"description": "Up to 1500 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionLong": {
"type": "string",
"maxLength": 4000,
"title": "Long description (Facebook Feed, YouTube)",
"description": "Up to 4000 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"hashtags": {
"type": "array",
"items": {
"type": "string",
"maxLength": 60,
"title": "Hashtag"
},
"maxItems": 15,
"title": "Hashtags",
"description": "Written without the #. Up to 15, which every platform takes."
}
},
"additionalProperties": false,
"title": "Meta data",
"description": "Everything about the post that is never drawn in the clip: its title, its description in four lengths, one per kind of platform, and its hashtags. Reelwire adds the brand's description, link and hashtags after it. Left out, the post text is generated from the clip data."
}
},
"additionalProperties": false
},
"propertyNames": {
"enum": [
"aa",
"ab",
"ae",
"af",
"ak",
"am",
"an",
"ar",
"as",
"av",
"ay",
"az",
"ba",
"be",
"bg",
"bi",
"bm",
"bn",
"bo",
"br",
"bs",
"ca",
"ce",
"ch",
"co",
"cr",
"cs",
"cu",
"cv",
"cy",
"da",
"de",
"dv",
"dz",
"ee",
"el",
"en",
"eo",
"es",
"et",
"eu",
"fa",
"ff",
"fi",
"fj",
"fo",
"fr",
"fy",
"ga",
"gd",
"gl",
"gn",
"gu",
"gv",
"ha",
"he",
"hi",
"ho",
"hr",
"ht",
"hu",
"hy",
"hz",
"ia",
"id",
"ie",
"ig",
"ii",
"ik",
"io",
"is",
"it",
"iu",
"ja",
"jv",
"ka",
"kg",
"ki",
"kj",
"kk",
"kl",
"km",
"kn",
"ko",
"kr",
"ks",
"ku",
"kv",
"kw",
"ky",
"la",
"lb",
"lg",
"li",
"ln",
"lo",
"lt",
"lu",
"lv",
"mg",
"mh",
"mi",
"mk",
"ml",
"mn",
"mr",
"ms",
"mt",
"my",
"na",
"nb",
"nd",
"ne",
"ng",
"nl",
"nn",
"no",
"nr",
"nv",
"ny",
"oc",
"oj",
"om",
"or",
"os",
"pa",
"pi",
"pl",
"ps",
"pt",
"qu",
"rm",
"rn",
"ro",
"ru",
"rw",
"sa",
"sc",
"sd",
"se",
"sg",
"si",
"sk",
"sl",
"sm",
"sn",
"so",
"sq",
"sr",
"ss",
"st",
"su",
"sv",
"sw",
"ta",
"te",
"tg",
"th",
"ti",
"tk",
"tl",
"tn",
"to",
"tr",
"ts",
"tt",
"tw",
"ty",
"ug",
"uk",
"ur",
"uz",
"ve",
"vi",
"vo",
"wa",
"wo",
"xh",
"yi",
"yo",
"za",
"zh",
"zu",
"zh-CN",
"zh-TW",
"pt-BR"
]
}
}
},
"required": [
"clipData"
],
"additionalProperties": false,
"$schema": "http://json-schema.org/draft-07/schema#"
}
Ask Reelwire for the same document yourself, without signing in:
curl "http://localhost:4000/v1/formats/template/tpl_c43b789e739a?variant=Mobile%20banking&version=1.0.0"
Delivery JSON
Your own system sends this to one of your streams, POST /v1/stream, and every channel listening to
that stream draws it with its template. data is the document described above; a stream with an
empty field map passes it to the template unchanged. Try it first on POST /v1/stream/validate,
which answers the same without publishing anything. Streams and feeds
explains the rest, including how to map a document of your own shape instead.
{
"streamId": "st_your_stream_id",
"eventId": "01M2SQMKK3G1NVFXV31DCBVB95",
"occurredAt": "2026-09-23T07:00:00Z",
"locale": "en",
"data": {
"clipData": {
"section": "Mobile banking",
"headline": "Send money in seconds, any day",
"subline": "Instant transfers to any account, every day of the year, at no extra cost.",
"screenshot": {
"alt": "Soft waves of blue, violet and orange",
"url": "media://example-image.jpg"
},
"steps": [
{
"icon": "users",
"label": "Choose who to pay",
"detail": "Pick a saved payee or scan their account details"
},
{
"icon": "banknote",
"label": "Enter the amount",
"detail": "Up to 10,000 a day, arriving in seconds, weekends included"
},
{
"icon": "shield-check",
"label": "Confirm with your face",
"detail": "Every payment approved by you and only you"
}
],
"availability": "In the app for iOS and Android",
"cta": {
"label": "Update your app",
"detail": "alpstein.example/app"
},
"legal": "Instant payments up to 10,000 a day to accounts in the euro area. Check the payee's name before you confirm. Eligible deposits are protected up to 100,000 by the national deposit guarantee scheme.",
"look": {
"logo": "auto",
"pace": "calm",
"align": "start",
"theme": "brand",
"screen": "drawn",
"corners": "square",
"logoSize": "auto"
}
},
"metaData": {
"title": "New in the app: send money in seconds, any day",
"captionTiny": "Instant payments are here: send money to any account in seconds, every day of the year, at no extra cost.",
"captionShort": "Send money in seconds, any day. Instant payments in our app reach any account in the euro area within seconds, weekends and holidays included, at no extra cost. Choose who to pay, enter the amount and confirm with your face. Update your app to start.",
"captionMedium": "Send money in seconds, any day. With instant payments in our app, a transfer reaches any account in the euro area within seconds, every day of the year and at no extra cost. Choose who to pay from your saved payees or scan their details, enter the amount, and confirm with your face, so every payment is approved by you and only you. Update your app on iOS or Android to start. Always check the payee's name before you confirm.",
"captionLong": "Send money in seconds, any day. With instant payments in our app, a transfer reaches any account in the euro area within seconds, every day of the year, weekends and holidays included, and at no extra cost. It takes three steps: choose who to pay from your saved payees or scan their account details, enter the amount, up to 10,000 a day, and confirm with your face, so every payment is approved by you and only you. Before you confirm, the app checks the payee's name against their account and tells you if it does not match. Update your app on iOS or Android to start, and find instant payments under Pay and transfer. Eligible deposits are protected up to 100,000 by the national deposit guarantee scheme.",
"hashtags": [
"mobilebanking",
"instantpayments",
"bankingapp",
"fintech",
"banking"
]
}
}
}
The delivery names no version: which build draws it is the channel's choice, the newest of its
variant or the one it is pinned to. eventId is a ULID you make once per event: sending the same
one again changes nothing. occurredAt is when the thing happened, not when you sent it. locale
is the language of the text in data, and data.locales carries other languages beside it.