Pharmacies (Pharmacy groups and cooperatives), In numbers 1.0.0
| Template | Pharmacies (Pharmacy groups and cooperatives), tpl_582d4bae23ad |
|---|---|
| Variant | In numbers |
| Version | 1.0.0, the newest: what a channel following this variant draws |
| Shapes | 9x16, 4x5, 1x1, 16x9, 2x3 |
| Length | 16 seconds |
Example video
The 1x1 cut of this version, drawn from its own worked example. Open the video on its own.
What it accepts
A pharmacy group in numbers in a Bauhaus look: the campaign and headline on the first frame, then up to six figures on cards, each counting up to exactly the value sent with its unit and its period, then the button and the pharmacist. A source line and the mandatory text, where sent, stay at the foot throughout. 6.5 seconds plus 1.6 seconds a figure. metaData is never drawn.
| Field | Type | Required | Limit | What it is |
|---|---|---|---|---|
clipData | group | yes | Clip data: Everything drawn in the clip: the campaign, the headline and the line under it, the word in the circle, the figures with their units and periods, the label over them, the source line, the call to action and the mandatory text. | |
clipData.campaign | text | yes | up to 40 characters | Campaign: What this post is, over the headline beside a square of your colour, such as The group in numbers. |
clipData.title | text | yes | up to 64 characters | Headline: The headline of the post, such as Our network in numbers. Say only what the figures show. |
clipData.intro | text | up to 160 characters | About the figures: A sentence under the headline about what the figures are. | |
clipData.circleText | text | up to 12 characters | Word in the circle: One short word in the circle of the construction, such as a year or a quarter. Left out, the circle is plain. | |
clipData.figures | list | yes | at least 1, up to 6 | Figures: One to six figures in the order they are shown, a card each, arriving in turn and counting up from nought to exactly the value sent, with the decimals it was sent with. About one and a half seconds each. Every figure names its period. |
clipData.figures[] | group | Figure | ||
clipData.figures[].value | number | yes | from -999999999, to 999999999, 3 decimals | Figure: The figure itself, such as 412 or 2.1. Shown exactly as sent, in the channel's language, with the decimals it was sent with. |
clipData.figures[].prefix | text | up to 4 characters | Before the figure: What is written before the figure, such as a currency sign. | |
clipData.figures[].unit | text | up to 20 characters | Unit: What follows the figure, such as million, pharmacies or %. A percent sign stays on the figure. | |
clipData.figures[].label | text | yes | up to 56 characters | What it counts: What the figure is, in a few words, such as member pharmacies. |
clipData.figures[].period | text | yes | up to 40 characters | Period: The period the figure is for, in your words, such as In 2025 or As of 1 October 2026. Shown under the figure with a calendar mark. |
clipData.labels | group | Labels: The word over the figures, in your language. A label left out is not drawn. | ||
clipData.labels.figures | text | up to 40 characters | Figures: Over the figures. | |
clipData.source | text | up to 160 characters | Source: Where the figures come from and when, set over the foot of every frame and never cut, such as Source: annual report 2025. Name the source of any health figure here. | |
clipData.cta | group | Call to action: The button at the end and the line under it, such as a web address, the app or a phone number. | ||
clipData.cta.label | text | yes | up to 28 characters | Button: What the button says. |
clipData.cta.detail | text | up to 48 characters | Line under it: A web address, the app, a phone number. | |
clipData.mandatory | text | up to 320 characters | Mandatory text: The mandatory text your country's law asks for wherever a medicine is named or shown, such as "Always read the label." in the UK or the Pflichttext in Germany. Shown whole at the foot of every frame, set smaller and then on more lines, never cut. Leave it out where no medicine is named, as in most figures. | |
clipData.look | group | Look: How the clip looks and moves. The same six switches in every format (theme, pace, corners, alignment, logo, logo size). Leave any out for the package's default: the brand's colours, the standard pace, square corners, text at the start. | ||
clipData.look.theme | enum | brand, light, dark, bold | Theme: Brand: your brand's own colours and background. Light or dark: a page tinted with your brand colour. Bold: your brand colour as the page. | |
clipData.look.pace | enum | calm, standard, punchy | Pace: How things arrive: calm fades, a standard rhythm, or punchy slams and hard cuts. | |
clipData.look.corners | enum | square, soft, round | Corners: The shape of cards, pictures and buttons. | |
clipData.look.align | enum | start, centre | Text alignment: Where the text lines up. | |
clipData.look.logo | enum | auto, free | Logo: The style's own: the logo on a small plate so it reads on any page. As it is: the logo whole, with no plate, frame or crop, for a logo made to stand on the page, such as one with a transparent background. As it is, make sure your logo reads on the page of the theme you choose. | |
clipData.look.logoSize | enum | auto, small, large | Logo size: Standard is the style's own size. Small draws the logo a fifth smaller, with its plate. Large draws it a quarter larger wherever the style has room for it, and at the standard size where it has none. | |
metaData | group | Meta data: Everything about the post that is never drawn in the clip: its title, its description in four lengths, one per kind of platform, and its hashtags. Reelwire adds the brand's description, link and hashtags after it. Left out, the post text is generated from the clip data. | ||
metaData.title | text | up to 100 characters | Title: Used where the platform has a title of its own: Facebook Feed, LinkedIn, Pinterest and YouTube. Up to 100 characters, which every one of them takes. | |
metaData.captionTiny | text | up to 200 characters | Tiny description (Pinterest, Threads, X): Up to 200 characters. The brand's description, link and hashtags follow it within the platform's limit. | |
metaData.captionShort | text | up to 500 characters | Short description (Telegram, Threema, WeChat, WhatsApp): Up to 500 characters. The brand's description, link and hashtags follow it within the platform's limit. | |
metaData.captionMedium | text | up to 1500 characters | Medium description (Discord, Facebook Reels, Instagram, LinkedIn, Signal, Slack, TikTok): Up to 1500 characters. The brand's description, link and hashtags follow it within the platform's limit. | |
metaData.captionLong | text | up to 4000 characters | Long description (Facebook Feed, YouTube): Up to 4000 characters. The brand's description, link and hashtags follow it within the platform's limit. | |
metaData.hashtags | list | up to 15 | Hashtags: Written without the #. Up to 15, which every platform takes. | |
metaData.hashtags[] | text | up to 60 characters | Hashtag |
locales carries other languages: under each language code, the parts of clipData and metaData that differ, laid over the default, so a language with no copy still renders.
A picture is always a file from your media library: media:// followed by its id or its name.
Anything the table does not list is refused, and so is anything over its limit, with a 400
schema_validation error that names the field.
The JSON Schema
{
"type": "object",
"properties": {
"clipData": {
"type": "object",
"properties": {
"campaign": {
"type": "string",
"maxLength": 40,
"title": "Campaign",
"description": "What this post is, over the headline beside a square of your colour, such as The group in numbers."
},
"title": {
"type": "string",
"maxLength": 64,
"title": "Headline",
"description": "The headline of the post, such as Our network in numbers. Say only what the figures show."
},
"intro": {
"type": "string",
"maxLength": 160,
"title": "About the figures",
"description": "A sentence under the headline about what the figures are."
},
"circleText": {
"type": "string",
"maxLength": 12,
"title": "Word in the circle",
"description": "One short word in the circle of the construction, such as a year or a quarter. Left out, the circle is plain."
},
"figures": {
"type": "array",
"items": {
"type": "object",
"properties": {
"value": {
"type": "number",
"minimum": -999999999,
"maximum": 999999999,
"title": "Figure",
"description": "The figure itself, such as 412 or 2.1. Shown exactly as sent, in the channel's language, with the decimals it was sent with."
},
"prefix": {
"type": "string",
"maxLength": 4,
"title": "Before the figure",
"description": "What is written before the figure, such as a currency sign."
},
"unit": {
"type": "string",
"maxLength": 20,
"title": "Unit",
"description": "What follows the figure, such as million, pharmacies or %. A percent sign stays on the figure."
},
"label": {
"type": "string",
"maxLength": 56,
"title": "What it counts",
"description": "What the figure is, in a few words, such as member pharmacies."
},
"period": {
"type": "string",
"maxLength": 40,
"title": "Period",
"description": "The period the figure is for, in your words, such as In 2025 or As of 1 October 2026. Shown under the figure with a calendar mark."
}
},
"required": [
"value",
"label",
"period"
],
"additionalProperties": false,
"title": "Figure"
},
"minItems": 1,
"maxItems": 6,
"title": "Figures",
"description": "One to six figures in the order they are shown, a card each, arriving in turn and counting up from nought to exactly the value sent, with the decimals it was sent with. About one and a half seconds each. Every figure names its period."
},
"labels": {
"type": "object",
"properties": {
"figures": {
"type": "string",
"maxLength": 40,
"title": "Figures",
"description": "Over the figures."
}
},
"additionalProperties": false,
"title": "Labels",
"description": "The word over the figures, in your language. A label left out is not drawn."
},
"source": {
"type": "string",
"maxLength": 160,
"title": "Source",
"description": "Where the figures come from and when, set over the foot of every frame and never cut, such as Source: annual report 2025. Name the source of any health figure here."
},
"cta": {
"type": "object",
"properties": {
"label": {
"type": "string",
"maxLength": 28,
"title": "Button",
"description": "What the button says."
},
"detail": {
"type": "string",
"maxLength": 48,
"title": "Line under it",
"description": "A web address, the app, a phone number."
}
},
"required": [
"label"
],
"additionalProperties": false,
"title": "Call to action",
"description": "The button at the end and the line under it, such as a web address, the app or a phone number."
},
"mandatory": {
"type": "string",
"maxLength": 320,
"title": "Mandatory text",
"description": "The mandatory text your country's law asks for wherever a medicine is named or shown, such as \"Always read the label.\" in the UK or the Pflichttext in Germany. Shown whole at the foot of every frame, set smaller and then on more lines, never cut. Leave it out where no medicine is named, as in most figures."
},
"look": {
"type": "object",
"properties": {
"theme": {
"type": "string",
"enum": [
"brand",
"light",
"dark",
"bold"
],
"title": "Theme",
"description": "Brand: your brand's own colours and background. Light or dark: a page tinted with your brand colour. Bold: your brand colour as the page.",
"enumNames": [
"Brand colours",
"Light",
"Dark",
"Bold brand colour"
]
},
"pace": {
"type": "string",
"enum": [
"calm",
"standard",
"punchy"
],
"title": "Pace",
"description": "How things arrive: calm fades, a standard rhythm, or punchy slams and hard cuts.",
"enumNames": [
"Calm",
"Standard",
"Punchy"
]
},
"corners": {
"type": "string",
"enum": [
"square",
"soft",
"round"
],
"title": "Corners",
"description": "The shape of cards, pictures and buttons.",
"enumNames": [
"Square",
"Softly rounded",
"Round"
]
},
"align": {
"type": "string",
"enum": [
"start",
"centre"
],
"title": "Text alignment",
"description": "Where the text lines up.",
"enumNames": [
"At the start of the line",
"Centred"
]
},
"logo": {
"type": "string",
"enum": [
"auto",
"free"
],
"title": "Logo",
"description": "The style's own: the logo on a small plate so it reads on any page. As it is: the logo whole, with no plate, frame or crop, for a logo made to stand on the page, such as one with a transparent background. As it is, make sure your logo reads on the page of the theme you choose.",
"enumNames": [
"The style's own",
"As it is, no plate or crop"
]
},
"logoSize": {
"type": "string",
"enum": [
"auto",
"small",
"large"
],
"title": "Logo size",
"description": "Standard is the style's own size. Small draws the logo a fifth smaller, with its plate. Large draws it a quarter larger wherever the style has room for it, and at the standard size where it has none.",
"enumNames": [
"Standard",
"Small",
"Large"
]
}
},
"additionalProperties": false,
"title": "Look",
"description": "How the clip looks and moves. The same six switches in every format (theme, pace, corners, alignment, logo, logo size). Leave any out for the package's default: the brand's colours, the standard pace, square corners, text at the start."
}
},
"required": [
"campaign",
"title",
"figures"
],
"additionalProperties": false,
"title": "Clip data",
"description": "Everything drawn in the clip: the campaign, the headline and the line under it, the word in the circle, the figures with their units and periods, the label over them, the source line, the call to action and the mandatory text."
},
"metaData": {
"type": "object",
"properties": {
"title": {
"type": "string",
"maxLength": 100,
"title": "Title",
"description": "Used where the platform has a title of its own: Facebook Feed, LinkedIn, Pinterest and YouTube. Up to 100 characters, which every one of them takes."
},
"captionTiny": {
"type": "string",
"maxLength": 200,
"title": "Tiny description (Pinterest, Threads, X)",
"description": "Up to 200 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionShort": {
"type": "string",
"maxLength": 500,
"title": "Short description (Telegram, Threema, WeChat, WhatsApp)",
"description": "Up to 500 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionMedium": {
"type": "string",
"maxLength": 1500,
"title": "Medium description (Discord, Facebook Reels, Instagram, LinkedIn, Signal, Slack, TikTok)",
"description": "Up to 1500 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionLong": {
"type": "string",
"maxLength": 4000,
"title": "Long description (Facebook Feed, YouTube)",
"description": "Up to 4000 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"hashtags": {
"type": "array",
"items": {
"type": "string",
"maxLength": 60,
"title": "Hashtag"
},
"maxItems": 15,
"title": "Hashtags",
"description": "Written without the #. Up to 15, which every platform takes."
}
},
"additionalProperties": false,
"title": "Meta data",
"description": "Everything about the post that is never drawn in the clip: its title, its description in four lengths, one per kind of platform, and its hashtags. Reelwire adds the brand's description, link and hashtags after it. Left out, the post text is generated from the clip data."
},
"locales": {
"type": "object",
"additionalProperties": {
"type": "object",
"properties": {
"clipData": {
"type": "object",
"properties": {
"campaign": {
"type": "string",
"maxLength": 40,
"title": "Campaign",
"description": "What this post is, over the headline beside a square of your colour, such as The group in numbers."
},
"title": {
"type": "string",
"maxLength": 64,
"title": "Headline",
"description": "The headline of the post, such as Our network in numbers. Say only what the figures show."
},
"intro": {
"type": "string",
"maxLength": 160,
"title": "About the figures",
"description": "A sentence under the headline about what the figures are."
},
"circleText": {
"type": "string",
"maxLength": 12,
"title": "Word in the circle",
"description": "One short word in the circle of the construction, such as a year or a quarter. Left out, the circle is plain."
},
"figures": {
"type": "array",
"items": {
"type": "object",
"properties": {
"value": {
"type": "number",
"minimum": -999999999,
"maximum": 999999999,
"title": "Figure",
"description": "The figure itself, such as 412 or 2.1. Shown exactly as sent, in the channel's language, with the decimals it was sent with."
},
"prefix": {
"type": "string",
"maxLength": 4,
"title": "Before the figure",
"description": "What is written before the figure, such as a currency sign."
},
"unit": {
"type": "string",
"maxLength": 20,
"title": "Unit",
"description": "What follows the figure, such as million, pharmacies or %. A percent sign stays on the figure."
},
"label": {
"type": "string",
"maxLength": 56,
"title": "What it counts",
"description": "What the figure is, in a few words, such as member pharmacies."
},
"period": {
"type": "string",
"maxLength": 40,
"title": "Period",
"description": "The period the figure is for, in your words, such as In 2025 or As of 1 October 2026. Shown under the figure with a calendar mark."
}
},
"required": [
"value",
"label",
"period"
],
"additionalProperties": false,
"title": "Figure"
},
"minItems": 1,
"maxItems": 6,
"title": "Figures",
"description": "One to six figures in the order they are shown, a card each, arriving in turn and counting up from nought to exactly the value sent, with the decimals it was sent with. About one and a half seconds each. Every figure names its period."
},
"labels": {
"type": "object",
"properties": {
"figures": {
"type": "string",
"maxLength": 40,
"title": "Figures",
"description": "Over the figures."
}
},
"additionalProperties": false,
"title": "Labels",
"description": "The word over the figures, in your language. A label left out is not drawn."
},
"source": {
"type": "string",
"maxLength": 160,
"title": "Source",
"description": "Where the figures come from and when, set over the foot of every frame and never cut, such as Source: annual report 2025. Name the source of any health figure here."
},
"cta": {
"type": "object",
"properties": {
"label": {
"type": "string",
"maxLength": 28,
"title": "Button",
"description": "What the button says."
},
"detail": {
"type": "string",
"maxLength": 48,
"title": "Line under it",
"description": "A web address, the app, a phone number."
}
},
"additionalProperties": false,
"title": "Call to action",
"description": "The button at the end and the line under it, such as a web address, the app or a phone number."
},
"mandatory": {
"type": "string",
"maxLength": 320,
"title": "Mandatory text",
"description": "The mandatory text your country's law asks for wherever a medicine is named or shown, such as \"Always read the label.\" in the UK or the Pflichttext in Germany. Shown whole at the foot of every frame, set smaller and then on more lines, never cut. Leave it out where no medicine is named, as in most figures."
},
"look": {
"type": "object",
"properties": {
"theme": {
"type": "string",
"enum": [
"brand",
"light",
"dark",
"bold"
],
"title": "Theme",
"description": "Brand: your brand's own colours and background. Light or dark: a page tinted with your brand colour. Bold: your brand colour as the page.",
"enumNames": [
"Brand colours",
"Light",
"Dark",
"Bold brand colour"
]
},
"pace": {
"type": "string",
"enum": [
"calm",
"standard",
"punchy"
],
"title": "Pace",
"description": "How things arrive: calm fades, a standard rhythm, or punchy slams and hard cuts.",
"enumNames": [
"Calm",
"Standard",
"Punchy"
]
},
"corners": {
"type": "string",
"enum": [
"square",
"soft",
"round"
],
"title": "Corners",
"description": "The shape of cards, pictures and buttons.",
"enumNames": [
"Square",
"Softly rounded",
"Round"
]
},
"align": {
"type": "string",
"enum": [
"start",
"centre"
],
"title": "Text alignment",
"description": "Where the text lines up.",
"enumNames": [
"At the start of the line",
"Centred"
]
},
"logo": {
"type": "string",
"enum": [
"auto",
"free"
],
"title": "Logo",
"description": "The style's own: the logo on a small plate so it reads on any page. As it is: the logo whole, with no plate, frame or crop, for a logo made to stand on the page, such as one with a transparent background. As it is, make sure your logo reads on the page of the theme you choose.",
"enumNames": [
"The style's own",
"As it is, no plate or crop"
]
},
"logoSize": {
"type": "string",
"enum": [
"auto",
"small",
"large"
],
"title": "Logo size",
"description": "Standard is the style's own size. Small draws the logo a fifth smaller, with its plate. Large draws it a quarter larger wherever the style has room for it, and at the standard size where it has none.",
"enumNames": [
"Standard",
"Small",
"Large"
]
}
},
"additionalProperties": false,
"title": "Look",
"description": "How the clip looks and moves. The same six switches in every format (theme, pace, corners, alignment, logo, logo size). Leave any out for the package's default: the brand's colours, the standard pace, square corners, text at the start."
}
},
"additionalProperties": false,
"title": "Clip data",
"description": "Everything drawn in the clip: the campaign, the headline and the line under it, the word in the circle, the figures with their units and periods, the label over them, the source line, the call to action and the mandatory text."
},
"metaData": {
"type": "object",
"properties": {
"title": {
"type": "string",
"maxLength": 100,
"title": "Title",
"description": "Used where the platform has a title of its own: Facebook Feed, LinkedIn, Pinterest and YouTube. Up to 100 characters, which every one of them takes."
},
"captionTiny": {
"type": "string",
"maxLength": 200,
"title": "Tiny description (Pinterest, Threads, X)",
"description": "Up to 200 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionShort": {
"type": "string",
"maxLength": 500,
"title": "Short description (Telegram, Threema, WeChat, WhatsApp)",
"description": "Up to 500 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionMedium": {
"type": "string",
"maxLength": 1500,
"title": "Medium description (Discord, Facebook Reels, Instagram, LinkedIn, Signal, Slack, TikTok)",
"description": "Up to 1500 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionLong": {
"type": "string",
"maxLength": 4000,
"title": "Long description (Facebook Feed, YouTube)",
"description": "Up to 4000 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"hashtags": {
"type": "array",
"items": {
"type": "string",
"maxLength": 60,
"title": "Hashtag"
},
"maxItems": 15,
"title": "Hashtags",
"description": "Written without the #. Up to 15, which every platform takes."
}
},
"additionalProperties": false,
"title": "Meta data",
"description": "Everything about the post that is never drawn in the clip: its title, its description in four lengths, one per kind of platform, and its hashtags. Reelwire adds the brand's description, link and hashtags after it. Left out, the post text is generated from the clip data."
}
},
"additionalProperties": false
},
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"sm",
"sn",
"so",
"sq",
"sr",
"ss",
"st",
"su",
"sv",
"sw",
"ta",
"te",
"tg",
"th",
"ti",
"tk",
"tl",
"tn",
"to",
"tr",
"ts",
"tt",
"tw",
"ty",
"ug",
"uk",
"ur",
"uz",
"ve",
"vi",
"vo",
"wa",
"wo",
"xh",
"yi",
"yo",
"za",
"zh",
"zu",
"zh-CN",
"zh-TW",
"pt-BR"
]
}
}
},
"required": [
"clipData"
],
"additionalProperties": false,
"$schema": "http://json-schema.org/draft-07/schema#"
}
Ask Reelwire for the same document yourself, without signing in:
curl "http://localhost:4000/v1/formats/template/tpl_582d4bae23ad?variant=In%20numbers&version=1.0.0"
Delivery JSON
Your own system sends this to one of your streams, POST /v1/stream, and every channel listening to
that stream draws it with its template. data is the document described above; a stream with an
empty field map passes it to the template unchanged. Try it first on POST /v1/stream/validate,
which answers the same without publishing anything. Streams and feeds
explains the rest, including how to map a document of your own shape instead.
{
"streamId": "st_your_stream_id",
"eventId": "01M2SQMKK3G1NVFXV31DCBVB95",
"occurredAt": "2026-09-23T07:00:00Z",
"locale": "en",
"data": {
"clipData": {
"campaign": "The group in numbers",
"title": "Our network in numbers",
"intro": "Where our member pharmacies stand after another year in their neighbourhoods.",
"circleText": "2025",
"figures": [
{
"label": "member pharmacies",
"value": 412,
"period": "As of 1 October 2026"
},
{
"unit": "million",
"label": "customers served in our pharmacies",
"value": 2.1,
"period": "In 2025"
},
{
"unit": "%",
"label": "of our pharmacies deliver to your door",
"value": 64,
"period": "As of 1 October 2026"
},
{
"label": "downloads of the Lindenhof app",
"value": 640000,
"period": "Since it launched in 2023"
},
{
"unit": "million",
"label": "donated to local health projects",
"value": 1.8,
"period": "In 2025",
"prefix": "€"
},
{
"unit": "%",
"label": "of customers would recommend their pharmacy",
"value": 96,
"period": "In our 2025 customer survey"
}
],
"labels": {
"figures": "How we did"
},
"source": "Source: Lindenhof Apotheken eG, annual report 2025 and member register, 1 October 2026",
"cta": {
"label": "Find your pharmacy",
"detail": "lindenhof-apotheken.example"
},
"mandatory": "",
"look": {
"logo": "auto",
"pace": "standard",
"align": "start",
"theme": "brand",
"corners": "square",
"logoSize": "auto"
}
},
"metaData": {
"title": "Our network in numbers: 2025",
"captionTiny": "Our network in numbers: 412 member pharmacies and 2.1 million customers served in 2025. Thank you for your trust.",
"captionShort": "Our network in numbers. 412 member pharmacies, 2.1 million customers served in 2025, and 64% of our pharmacies deliver to your door. Thank you to our customers and to every pharmacy team. Find your pharmacy at lindenhof-apotheken.example.",
"captionMedium": "Our network in numbers. As of 1 October 2026 we are 412 member pharmacies, and 64% of them deliver to your door. In 2025 we served 2.1 million customers, donated €1.8 million to local health projects, and 96% of customers in our survey would recommend their pharmacy. The Lindenhof app has been downloaded 640,000 times since it launched in 2023. Thank you to our customers and to every pharmacy team. Find your pharmacy at lindenhof-apotheken.example. Source: Lindenhof Apotheken eG, annual report 2025 and member register, 1 October 2026.",
"captionLong": "Our network in numbers. Every number here is a neighbourhood: a pharmacy you can walk to, a team that knows your name, a pharmacist with time for your questions. As of 1 October 2026 we are 412 member pharmacies, and 64% of them deliver to your door. In 2025 we served 2.1 million customers and donated €1.8 million to local health projects. In our 2025 customer survey, 96% of customers said they would recommend their pharmacy. The Lindenhof app, which brings your prescriptions, your reminders and your pharmacy's opening hours together, has been downloaded 640,000 times since it launched in 2023. Thank you to our customers, and to every pharmacy team that makes these numbers possible. Find your nearest member pharmacy at lindenhof-apotheken.example. Source: Lindenhof Apotheken eG, annual report 2025 and member register, 1 October 2026.",
"hashtags": [
"pharmacy",
"innumbers",
"community",
"healthcare",
"thankyou"
]
}
}
}
The delivery names no version: which build draws it is the channel's choice, the newest of its
variant or the one it is pinned to. eventId is a ULID you make once per event: sending the same
one again changes nothing. occurredAt is when the thing happened, not when you sent it. locale
is the language of the text in data, and data.locales carries other languages beside it.