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Pharmacies (Community pharmacies), On duty tonight 1.0.0

TemplatePharmacies (Community pharmacies), tpl_79f6dc8bc66f
VariantOn duty tonight
Version1.0.0, the newest: what a channel following this variant draws
Shapes9x16, 4x5, 1x1, 16x9, 2x3
Length8 seconds

Example video​

The 1x1 cut of this version, drawn from its own worked example. Open the video on its own.

What it accepts​

Tonight's on-duty pharmacy: its name, address, phone and the hours it is open, then up to eight nights this month your own pharmacy is on duty as little calendar pages, all on the first frame. Each is lit in turn, then the button and your pharmacist. Add the mandatory text if a medicine is shown. A third of a second more per night. metaData is never drawn.

FieldTypeRequiredLimitWhat it is
clipDatagroupyesClip data: Everything drawn in the clip: the section, the pharmacy on duty tonight with its address, hours, phone and note, the dates of your own nights on duty, the call to action and the mandatory text where sent.
clipData.sectiontextup to 28 charactersSection: What the post is, on a pill in the header, such as On duty tonight.
clipData.tonightgroupyesTonight: The pharmacy that is on duty tonight, which may be yours or another one: its name, where it is, and from when until when it is open. The dates carry their time and offset; each is written the channel's way.
clipData.tonight.labeltextup to 40 charactersLabel: The small line above the name, such as Emergency pharmacy tonight.
clipData.tonight.nametextyesup to 56 charactersPharmacy: The name of the pharmacy that is on duty.
clipData.tonight.addresstextup to 80 charactersAddress: Street, number and town, so somebody can find the door at night.
clipData.tonight.addressLabeltextup to 16 charactersAddress label: The word before the address, such as Address.
clipData.tonight.fromdatetimeyesOn duty from: When the duty starts, as a date and time with its offset, such as 2026-10-18T20:00:00+02:00.
clipData.tonight.untildatetimeyesOn duty until: When the duty ends, the next morning for a night service.
clipData.tonight.hoursLabeltextup to 16 charactersHours label: The word before the hours, such as Open.
clipData.tonight.phonetextup to 32 charactersPhone: The number to ring for the night service.
clipData.tonight.phoneLabeltextup to 16 charactersPhone label: The word before the number, such as Phone.
clipData.tonight.notetextup to 120 charactersNote: A sentence in a soft card, such as how to get service at night (ring the bell) or a fee that applies.
clipData.nightsLabeltextup to 56 charactersOur nights label: The line above the dates of the nights your own pharmacy is on duty this month, such as We are on duty on these nights.
clipData.nightslistat least 0, up to 8Our nights on duty: Up to eight nights this month on which your own pharmacy is on duty, each a date shown as a little calendar page (only the day is shown). Each adds a third of a second.
clipData.nights[]datetimeNight
clipData.ctagroupCall to action: The button at the end and the line under it, such as your own address, phone number or opening hours.
clipData.cta.labeltextyesup to 28 charactersButton: What the button says.
clipData.cta.detailtextup to 56 charactersLine under it: An address, the opening hours, a phone number.
clipData.mandatorytextup to 320 charactersMandatory text: Optional here, because no medicine is shown. Send it if the clip names or shows one: the words the law asks for, on screen from the first frame to the last, set smaller rather than cut. In Germany: Zu Risiken und Nebenwirkungen lesen Sie die Packungsbeilage und fragen Sie Ihre Ärztin, Ihren Arzt oder in Ihrer Apotheke.
clipData.lookgroupLook: How the clip looks and moves. The same six switches in every format (theme, pace, corners, alignment, logo, logo size). Leave any out for the package's default: the brand's colours, standard pace, round corners, text at the start.
clipData.look.themeenumbrand, light, dark, boldTheme: Brand: your brand's own colours and background. Light or dark: a page tinted with your brand colour. Bold: your brand colour as the page.
clipData.look.paceenumcalm, standard, punchyPace: How things arrive: calm fades, a standard rhythm, or punchy slams and hard cuts.
clipData.look.cornersenumsquare, soft, roundCorners: The shape of cards, pictures and buttons.
clipData.look.alignenumstart, centreText alignment: Where the text lines up.
clipData.look.logoenumauto, freeLogo: The style's own: the logo on a small plate so it reads on any page. As it is: the logo whole, with no plate, frame or crop, for a logo made to stand on the page, such as one with a transparent background. As it is, make sure your logo reads on the page of the theme you choose.
clipData.look.logoSizeenumauto, small, largeLogo size: Standard is the style's own size. Small draws the logo a fifth smaller, with its plate. Large draws it a quarter larger wherever the style has room for it, and at the standard size where it has none.
metaDatagroupMeta data: Everything about the post that is never drawn in the clip: its title, its description in four lengths, one per kind of platform, and its hashtags. Reelwire adds the brand's description, link and hashtags after it. Left out, the post text is generated from the clip data.
metaData.titletextup to 100 charactersTitle: Used where the platform has a title of its own: Facebook Feed, LinkedIn, Pinterest and YouTube. Up to 100 characters, which every one of them takes.
metaData.captionTinytextup to 200 charactersTiny description (Pinterest, Threads, X): Up to 200 characters. The brand's description, link and hashtags follow it within the platform's limit.
metaData.captionShorttextup to 500 charactersShort description (Telegram, Threema, WeChat, WhatsApp): Up to 500 characters. The brand's description, link and hashtags follow it within the platform's limit.
metaData.captionMediumtextup to 1500 charactersMedium description (Discord, Facebook Reels, Instagram, LinkedIn, Signal, Slack, TikTok): Up to 1500 characters. The brand's description, link and hashtags follow it within the platform's limit.
metaData.captionLongtextup to 4000 charactersLong description (Facebook Feed, YouTube): Up to 4000 characters. The brand's description, link and hashtags follow it within the platform's limit.
metaData.hashtagslistup to 15Hashtags: Written without the #. Up to 15, which every platform takes.
metaData.hashtags[]textup to 60 charactersHashtag

locales carries other languages: under each language code, the parts of clipData and metaData that differ, laid over the default, so a language with no copy still renders.

A picture is always a file from your media library: media:// followed by its id or its name. Anything the table does not list is refused, and so is anything over its limit, with a 400 schema_validation error that names the field.

The JSON Schema
{
"type": "object",
"properties": {
"clipData": {
"type": "object",
"properties": {
"section": {
"type": "string",
"maxLength": 28,
"title": "Section",
"description": "What the post is, on a pill in the header, such as On duty tonight."
},
"tonight": {
"type": "object",
"properties": {
"label": {
"type": "string",
"maxLength": 40,
"title": "Label",
"description": "The small line above the name, such as Emergency pharmacy tonight."
},
"name": {
"type": "string",
"maxLength": 56,
"title": "Pharmacy",
"description": "The name of the pharmacy that is on duty."
},
"address": {
"type": "string",
"maxLength": 80,
"title": "Address",
"description": "Street, number and town, so somebody can find the door at night."
},
"addressLabel": {
"type": "string",
"maxLength": 16,
"title": "Address label",
"description": "The word before the address, such as Address."
},
"from": {
"type": "string",
"format": "date-time",
"title": "On duty from",
"description": "When the duty starts, as a date and time with its offset, such as 2026-10-18T20:00:00+02:00."
},
"until": {
"type": "string",
"format": "date-time",
"title": "On duty until",
"description": "When the duty ends, the next morning for a night service."
},
"hoursLabel": {
"type": "string",
"maxLength": 16,
"title": "Hours label",
"description": "The word before the hours, such as Open."
},
"phone": {
"type": "string",
"maxLength": 32,
"title": "Phone",
"description": "The number to ring for the night service."
},
"phoneLabel": {
"type": "string",
"maxLength": 16,
"title": "Phone label",
"description": "The word before the number, such as Phone."
},
"note": {
"type": "string",
"maxLength": 120,
"title": "Note",
"description": "A sentence in a soft card, such as how to get service at night (ring the bell) or a fee that applies."
}
},
"required": [
"name",
"from",
"until"
],
"additionalProperties": false,
"title": "Tonight",
"description": "The pharmacy that is on duty tonight, which may be yours or another one: its name, where it is, and from when until when it is open. The dates carry their time and offset; each is written the channel's way."
},
"nightsLabel": {
"type": "string",
"maxLength": 56,
"title": "Our nights label",
"description": "The line above the dates of the nights your own pharmacy is on duty this month, such as We are on duty on these nights."
},
"nights": {
"type": "array",
"items": {
"type": "string",
"format": "date-time",
"title": "Night"
},
"minItems": 0,
"maxItems": 8,
"title": "Our nights on duty",
"description": "Up to eight nights this month on which your own pharmacy is on duty, each a date shown as a little calendar page (only the day is shown). Each adds a third of a second."
},
"cta": {
"type": "object",
"properties": {
"label": {
"type": "string",
"maxLength": 28,
"title": "Button",
"description": "What the button says."
},
"detail": {
"type": "string",
"maxLength": 56,
"title": "Line under it",
"description": "An address, the opening hours, a phone number."
}
},
"required": [
"label"
],
"additionalProperties": false,
"title": "Call to action",
"description": "The button at the end and the line under it, such as your own address, phone number or opening hours."
},
"mandatory": {
"type": "string",
"maxLength": 320,
"title": "Mandatory text",
"description": "Optional here, because no medicine is shown. Send it if the clip names or shows one: the words the law asks for, on screen from the first frame to the last, set smaller rather than cut. In Germany: Zu Risiken und Nebenwirkungen lesen Sie die Packungsbeilage und fragen Sie Ihre Ärztin, Ihren Arzt oder in Ihrer Apotheke."
},
"look": {
"type": "object",
"properties": {
"theme": {
"type": "string",
"enum": [
"brand",
"light",
"dark",
"bold"
],
"title": "Theme",
"description": "Brand: your brand's own colours and background. Light or dark: a page tinted with your brand colour. Bold: your brand colour as the page.",
"enumNames": [
"Brand colours",
"Light",
"Dark",
"Bold brand colour"
]
},
"pace": {
"type": "string",
"enum": [
"calm",
"standard",
"punchy"
],
"title": "Pace",
"description": "How things arrive: calm fades, a standard rhythm, or punchy slams and hard cuts.",
"enumNames": [
"Calm",
"Standard",
"Punchy"
]
},
"corners": {
"type": "string",
"enum": [
"square",
"soft",
"round"
],
"title": "Corners",
"description": "The shape of cards, pictures and buttons.",
"enumNames": [
"Square",
"Softly rounded",
"Round"
]
},
"align": {
"type": "string",
"enum": [
"start",
"centre"
],
"title": "Text alignment",
"description": "Where the text lines up.",
"enumNames": [
"At the start of the line",
"Centred"
]
},
"logo": {
"type": "string",
"enum": [
"auto",
"free"
],
"title": "Logo",
"description": "The style's own: the logo on a small plate so it reads on any page. As it is: the logo whole, with no plate, frame or crop, for a logo made to stand on the page, such as one with a transparent background. As it is, make sure your logo reads on the page of the theme you choose.",
"enumNames": [
"The style's own",
"As it is, no plate or crop"
]
},
"logoSize": {
"type": "string",
"enum": [
"auto",
"small",
"large"
],
"title": "Logo size",
"description": "Standard is the style's own size. Small draws the logo a fifth smaller, with its plate. Large draws it a quarter larger wherever the style has room for it, and at the standard size where it has none.",
"enumNames": [
"Standard",
"Small",
"Large"
]
}
},
"additionalProperties": false,
"title": "Look",
"description": "How the clip looks and moves. The same six switches in every format (theme, pace, corners, alignment, logo, logo size). Leave any out for the package's default: the brand's colours, standard pace, round corners, text at the start."
}
},
"required": [
"tonight"
],
"additionalProperties": false,
"title": "Clip data",
"description": "Everything drawn in the clip: the section, the pharmacy on duty tonight with its address, hours, phone and note, the dates of your own nights on duty, the call to action and the mandatory text where sent."
},
"metaData": {
"type": "object",
"properties": {
"title": {
"type": "string",
"maxLength": 100,
"title": "Title",
"description": "Used where the platform has a title of its own: Facebook Feed, LinkedIn, Pinterest and YouTube. Up to 100 characters, which every one of them takes."
},
"captionTiny": {
"type": "string",
"maxLength": 200,
"title": "Tiny description (Pinterest, Threads, X)",
"description": "Up to 200 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionShort": {
"type": "string",
"maxLength": 500,
"title": "Short description (Telegram, Threema, WeChat, WhatsApp)",
"description": "Up to 500 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionMedium": {
"type": "string",
"maxLength": 1500,
"title": "Medium description (Discord, Facebook Reels, Instagram, LinkedIn, Signal, Slack, TikTok)",
"description": "Up to 1500 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionLong": {
"type": "string",
"maxLength": 4000,
"title": "Long description (Facebook Feed, YouTube)",
"description": "Up to 4000 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"hashtags": {
"type": "array",
"items": {
"type": "string",
"maxLength": 60,
"title": "Hashtag"
},
"maxItems": 15,
"title": "Hashtags",
"description": "Written without the #. Up to 15, which every platform takes."
}
},
"additionalProperties": false,
"title": "Meta data",
"description": "Everything about the post that is never drawn in the clip: its title, its description in four lengths, one per kind of platform, and its hashtags. Reelwire adds the brand's description, link and hashtags after it. Left out, the post text is generated from the clip data."
},
"locales": {
"type": "object",
"additionalProperties": {
"type": "object",
"properties": {
"clipData": {
"type": "object",
"properties": {
"section": {
"type": "string",
"maxLength": 28,
"title": "Section",
"description": "What the post is, on a pill in the header, such as On duty tonight."
},
"tonight": {
"type": "object",
"properties": {
"label": {
"type": "string",
"maxLength": 40,
"title": "Label",
"description": "The small line above the name, such as Emergency pharmacy tonight."
},
"name": {
"type": "string",
"maxLength": 56,
"title": "Pharmacy",
"description": "The name of the pharmacy that is on duty."
},
"address": {
"type": "string",
"maxLength": 80,
"title": "Address",
"description": "Street, number and town, so somebody can find the door at night."
},
"addressLabel": {
"type": "string",
"maxLength": 16,
"title": "Address label",
"description": "The word before the address, such as Address."
},
"from": {
"type": "string",
"format": "date-time",
"title": "On duty from",
"description": "When the duty starts, as a date and time with its offset, such as 2026-10-18T20:00:00+02:00."
},
"until": {
"type": "string",
"format": "date-time",
"title": "On duty until",
"description": "When the duty ends, the next morning for a night service."
},
"hoursLabel": {
"type": "string",
"maxLength": 16,
"title": "Hours label",
"description": "The word before the hours, such as Open."
},
"phone": {
"type": "string",
"maxLength": 32,
"title": "Phone",
"description": "The number to ring for the night service."
},
"phoneLabel": {
"type": "string",
"maxLength": 16,
"title": "Phone label",
"description": "The word before the number, such as Phone."
},
"note": {
"type": "string",
"maxLength": 120,
"title": "Note",
"description": "A sentence in a soft card, such as how to get service at night (ring the bell) or a fee that applies."
}
},
"additionalProperties": false,
"title": "Tonight",
"description": "The pharmacy that is on duty tonight, which may be yours or another one: its name, where it is, and from when until when it is open. The dates carry their time and offset; each is written the channel's way."
},
"nightsLabel": {
"type": "string",
"maxLength": 56,
"title": "Our nights label",
"description": "The line above the dates of the nights your own pharmacy is on duty this month, such as We are on duty on these nights."
},
"nights": {
"type": "array",
"items": {
"type": "string",
"format": "date-time",
"title": "Night"
},
"minItems": 0,
"maxItems": 8,
"title": "Our nights on duty",
"description": "Up to eight nights this month on which your own pharmacy is on duty, each a date shown as a little calendar page (only the day is shown). Each adds a third of a second."
},
"cta": {
"type": "object",
"properties": {
"label": {
"type": "string",
"maxLength": 28,
"title": "Button",
"description": "What the button says."
},
"detail": {
"type": "string",
"maxLength": 56,
"title": "Line under it",
"description": "An address, the opening hours, a phone number."
}
},
"additionalProperties": false,
"title": "Call to action",
"description": "The button at the end and the line under it, such as your own address, phone number or opening hours."
},
"mandatory": {
"type": "string",
"maxLength": 320,
"title": "Mandatory text",
"description": "Optional here, because no medicine is shown. Send it if the clip names or shows one: the words the law asks for, on screen from the first frame to the last, set smaller rather than cut. In Germany: Zu Risiken und Nebenwirkungen lesen Sie die Packungsbeilage und fragen Sie Ihre Ärztin, Ihren Arzt oder in Ihrer Apotheke."
},
"look": {
"type": "object",
"properties": {
"theme": {
"type": "string",
"enum": [
"brand",
"light",
"dark",
"bold"
],
"title": "Theme",
"description": "Brand: your brand's own colours and background. Light or dark: a page tinted with your brand colour. Bold: your brand colour as the page.",
"enumNames": [
"Brand colours",
"Light",
"Dark",
"Bold brand colour"
]
},
"pace": {
"type": "string",
"enum": [
"calm",
"standard",
"punchy"
],
"title": "Pace",
"description": "How things arrive: calm fades, a standard rhythm, or punchy slams and hard cuts.",
"enumNames": [
"Calm",
"Standard",
"Punchy"
]
},
"corners": {
"type": "string",
"enum": [
"square",
"soft",
"round"
],
"title": "Corners",
"description": "The shape of cards, pictures and buttons.",
"enumNames": [
"Square",
"Softly rounded",
"Round"
]
},
"align": {
"type": "string",
"enum": [
"start",
"centre"
],
"title": "Text alignment",
"description": "Where the text lines up.",
"enumNames": [
"At the start of the line",
"Centred"
]
},
"logo": {
"type": "string",
"enum": [
"auto",
"free"
],
"title": "Logo",
"description": "The style's own: the logo on a small plate so it reads on any page. As it is: the logo whole, with no plate, frame or crop, for a logo made to stand on the page, such as one with a transparent background. As it is, make sure your logo reads on the page of the theme you choose.",
"enumNames": [
"The style's own",
"As it is, no plate or crop"
]
},
"logoSize": {
"type": "string",
"enum": [
"auto",
"small",
"large"
],
"title": "Logo size",
"description": "Standard is the style's own size. Small draws the logo a fifth smaller, with its plate. Large draws it a quarter larger wherever the style has room for it, and at the standard size where it has none.",
"enumNames": [
"Standard",
"Small",
"Large"
]
}
},
"additionalProperties": false,
"title": "Look",
"description": "How the clip looks and moves. The same six switches in every format (theme, pace, corners, alignment, logo, logo size). Leave any out for the package's default: the brand's colours, standard pace, round corners, text at the start."
}
},
"additionalProperties": false,
"title": "Clip data",
"description": "Everything drawn in the clip: the section, the pharmacy on duty tonight with its address, hours, phone and note, the dates of your own nights on duty, the call to action and the mandatory text where sent."
},
"metaData": {
"type": "object",
"properties": {
"title": {
"type": "string",
"maxLength": 100,
"title": "Title",
"description": "Used where the platform has a title of its own: Facebook Feed, LinkedIn, Pinterest and YouTube. Up to 100 characters, which every one of them takes."
},
"captionTiny": {
"type": "string",
"maxLength": 200,
"title": "Tiny description (Pinterest, Threads, X)",
"description": "Up to 200 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionShort": {
"type": "string",
"maxLength": 500,
"title": "Short description (Telegram, Threema, WeChat, WhatsApp)",
"description": "Up to 500 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionMedium": {
"type": "string",
"maxLength": 1500,
"title": "Medium description (Discord, Facebook Reels, Instagram, LinkedIn, Signal, Slack, TikTok)",
"description": "Up to 1500 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"captionLong": {
"type": "string",
"maxLength": 4000,
"title": "Long description (Facebook Feed, YouTube)",
"description": "Up to 4000 characters. The brand's description, link and hashtags follow it within the platform's limit."
},
"hashtags": {
"type": "array",
"items": {
"type": "string",
"maxLength": 60,
"title": "Hashtag"
},
"maxItems": 15,
"title": "Hashtags",
"description": "Written without the #. Up to 15, which every platform takes."
}
},
"additionalProperties": false,
"title": "Meta data",
"description": "Everything about the post that is never drawn in the clip: its title, its description in four lengths, one per kind of platform, and its hashtags. Reelwire adds the brand's description, link and hashtags after it. Left out, the post text is generated from the clip data."
}
},
"additionalProperties": false
},
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"zh",
"zu",
"zh-CN",
"zh-TW",
"pt-BR"
]
}
}
},
"required": [
"clipData"
],
"additionalProperties": false,
"$schema": "http://json-schema.org/draft-07/schema#"
}

Ask Reelwire for the same document yourself, without signing in:

curl "http://localhost:4000/v1/formats/template/tpl_79f6dc8bc66f?variant=On%20duty%20tonight&version=1.0.0"

Delivery JSON​

Your own system sends this to one of your streams, POST /v1/stream, and every channel listening to that stream draws it with its template. data is the document described above; a stream with an empty field map passes it to the template unchanged. Try it first on POST /v1/stream/validate, which answers the same without publishing anything. Streams and feeds explains the rest, including how to map a document of your own shape instead.

{
"streamId": "st_your_stream_id",
"eventId": "01M2SQMKK3G1NVFXV31DCBVB95",
"occurredAt": "2026-09-23T07:00:00Z",
"locale": "en",
"data": {
"clipData": {
"section": "On duty tonight",
"tonight": {
"from": "2026-10-18T20:00:00+02:00",
"name": "Linden-Apotheke",
"note": "Please ring the bell at the side door for service.",
"label": "Emergency pharmacy tonight",
"phone": "0761 123 45 67",
"until": "2026-10-19T08:00:00+02:00",
"address": "Lindenstraße 12, 79098 Freiburg",
"hoursLabel": "Open",
"phoneLabel": "Phone",
"addressLabel": "Address"
},
"nightsLabel": "We are on duty on these nights",
"nights": [
"2026-10-03T20:00:00+02:00",
"2026-10-09T20:00:00+02:00",
"2026-10-15T20:00:00+02:00",
"2026-10-18T20:00:00+02:00",
"2026-10-24T20:00:00+02:00",
"2026-10-30T20:00:00+01:00"
],
"cta": {
"label": "Visit us in the day",
"detail": "Lindenstraße 12 · Mon to Fri 8 am to 7 pm"
},
"mandatory": "",
"look": {
"logo": "auto",
"pace": "standard",
"align": "start",
"theme": "brand",
"corners": "round",
"logoSize": "auto"
}
},
"metaData": {
"title": "On duty tonight: Linden-Apotheke",
"captionTiny": "Emergency pharmacy tonight: Linden-Apotheke, Lindenstraße 12, open from 8 pm to 8 am. Ring the bell at the side door.",
"captionShort": "Need a pharmacy tonight? Linden-Apotheke, Lindenstraße 12 in Freiburg, is the emergency pharmacy from Sunday 8 pm until Monday 8 am. Please ring the bell at the side door. Our own nights on duty this month are in the video. Phone 0761 123 45 67.",
"captionMedium": "Need a pharmacy tonight? Linden-Apotheke, Lindenstraße 12 in Freiburg, is the emergency pharmacy from Sunday 8 pm until Monday 8 am. Please ring the bell at the side door and one of us will come. You can reach the night service on 0761 123 45 67. Our own nights on duty this month: 3, 9, 15, 18, 24 and 30 October. In the day you will find us at Lindenstraße 12, Monday to Friday from 8 am to 7 pm.",
"captionLong": "Need a pharmacy tonight? Linden-Apotheke, Lindenstraße 12 in Freiburg, is the emergency pharmacy from Sunday 8 pm until Monday 8 am. Please ring the bell at the side door and one of us will come to the door; a small night fee applies for service outside normal hours. You can reach the night service on 0761 123 45 67 if you are not sure whether you need us. Our own nights on duty this month are 3, 9, 15, 18, 24 and 30 October, so you can plan ahead if you take medicine that must not run out. In the day you will find us at Lindenstraße 12, Monday to Friday from 8 am to 7 pm. Save this post: the on-duty list changes every week.",
"hashtags": [
"notdienst",
"apotheke",
"pharmacy",
"onduty",
"communitypharmacy"
]
}
}
}

The delivery names no version: which build draws it is the channel's choice, the newest of its variant or the one it is pinned to. eventId is a ULID you make once per event: sending the same one again changes nothing. occurredAt is when the thing happened, not when you sent it. locale is the language of the text in data, and data.locales carries other languages beside it.