Tech and industry (Automotive and mobility)
Ten posts a car maker, a dealer, a charging network or a mobility service makes, as a car advert: the picture full bleed between letterbox bars with a slow push-in and a light sweep, wide-tracked titles, the figures set like film credits, every range or consumption figure with its test cycle, every price with what it includes, and the consumption and emissions line on every frame that shows a model. Model of the month, Product launch, Test drive, Finance offer, Service reminder, Recall notice, Charging map, Range, Trade-in and Used car of the week.
| Template id | tpl_7f3dd9501cd9 |
|---|---|
| Markets | Tech and industry |
| Variants | Model of the month, Product launch, Test drive, Finance offer, Service reminder, Recall notice, Charging map, Range, Trade-in, Used car of the week |
| Ready-made feeds | None |
Use cases
- A story with a headline and up to six figures: a price move, a result, a count, each with the direction it went.
- An announcement with up to five short points and up to three pictures from your media library.
- Your own data sent to a stream, or posts written by hand in a post list, drawn in every shape and language your channels publish in.
Variants
A variant is this template drawn another way, and it comes in versions: immutable builds, the newest first. A channel follows the newest version of its variant, unless it is pinned to one.
| Variant | What it is | Versions | Newest |
|---|---|---|---|
| Model of the month | One model as a car advert shows it: its picture full bleed between letterbox bars and pushing in slowly, its name in wide capitals, the price from with what it includes, and up to four key figures set like a film's credits, each with its unit and the test cycle or standard it was measured on, complete on the first frame. Each figure is then told on a title card of its own, counting to exactly what was sent, before the dealer's button and the presenter. The consumption and emissions line and the legal line stand in the bottom bar throughout. About two seconds longer per figure. | 1 | 1.0.0 |
| Product launch | A new model revealed as a car advert reveals it: its picture full bleed between letterbox bars, pushing in slowly with a band of light crossing it, its name in wide capitals, the date it arrives and up to three headline features side by side, each with a line, complete on the first frame. Each feature is then told on a card of its own while the light crosses the car again, before the dealer's button and the presenter. The consumption and emissions line and the legal line stand in the bottom bar throughout. About two seconds longer per feature. | 1 | 1.0.0 |
| Test drive | A test drive offered as a car advert offers it: the model's picture full bleed between letterbox bars and pushing in slowly, its name in wide capitals, when the test drives are on and up to three reasons to come, each with a line, complete on the first frame. Each reason is then told on a card of its own, before the dealer's button and the presenter. Where to come, always a showroom or an area, never a private address, stands at the foot throughout, with the consumption and emissions line and the legal line. About two seconds longer per reason. | 1 | 1.0.0 |
| Finance offer | A finance offer as a car advert makes it: the model's picture full bleed between letterbox bars, its name in wide capitals, then the offer as five figures in one row of credits, all at one size so that no figure is ever smaller than the monthly payment: the payment, the representative APR, the term, the deposit and the total payable. What the price includes and the representative example in words stand under them on every frame. Each figure is lit in turn, then the dealer's button and the presenter take the name's place. The clip adds nothing up. | 1 | 1.0.0 |
| Service reminder | Book your service before a date, as a dealer's film closes: the date as a title card under the headline in wide capitals, up to six things the service includes each with a tick, the price where sent with what it includes, and a picture where there is one, pushing in slowly. The button and the presenter close it. The legal line stands in the bottom bar throughout, and the consumption line wherever a model is named. About one second longer per item. | 1 | 1.0.0 |
| Recall notice | A safety recall, calm and factual: the part in wide capitals, the models and years affected (up to six), the risk in a sentence, what to do, then the reference number and the line to call as credits. Nothing sells: the light and the push-in are restrained and no price leads. The maker's own words and legal line stand in the bottom bar throughout. A little longer per model affected. | 1 | 1.0.0 |
| Charging map | Chargers on a route or in an area: up to eight stations along a schematic route line, never a real map, each with its power in kW, its price per kWh with its date and whether it is free as sent at the time given. Each station is lit in turn, a charging picture pushing in slowly behind the title, then the button and the presenter. About one second longer per station. | 1 | 1.0.0 |
| Range | A car's range in two conditions, or two models side by side, drawn as two meters: the model's picture between letterbox bars, its name in wide capitals, and for each range its figure, a meter to a length the content sets, the conditions it was measured in and its test cycle, complete on the first frame. Each meter is then told in turn, drawing again as its figure counts, before the button and the presenter. The consumption lines and the legal line stand throughout. About two seconds longer per range. | 1 | 1.0.0 |
| Trade-in | What your car is worth: a headline in wide capitals, the date of the valuation with what the values depend on, always beside the values, and up to three example cars set like a film's credits, each with its model, age, mileage and value as sent. A picture, where there is one, pushes in slowly behind the title. Each car is then told on a card of its own, before the button and the presenter. The legal line stands throughout. About two seconds longer per car. | 1 | 1.0.0 |
| Used car of the week | The used car of the week: its picture full bleed between letterbox bars and pushing in slowly, its model in wide capitals with the year, the price with what it includes, its mileage and facts, and up to six features ticked off, complete on the first frame. Each feature is then told on a card of its own, before the dealer's button and the presenter. The consumption and emissions line and the legal line stand throughout. About one and a half seconds longer per feature. | 1 | 1.0.0 |