Finance (Wealth and advice), Market outlook

An index over the year so far as a post, in a calm private office look: the headline and its line over a fine line of up to sixty levels with up to three moments marked and listed, the change as sent beside its period and fee basis, complete on the first frame, with the past performance warning and the firm's legal line at the foot throughout. Each moment is then told in turn, then the firm's view in up to three points, before the button and the adviser. About one and a half seconds longer per moment.

Template	Finance (Wealth and advice), tpl_509f3afb0e65
Variant	Market outlook
Version	1.0.0, the newest: what a channel following this variant draws
Shapes	9x16, 4x5, 1x1, 16x9, 2x3
Length	16 seconds

Example video

The 1x1 cut of this variant, drawn from its own worked example. Open the video on its own.

What it accepts

A market outlook: an index over the year so far (up to 60 levels as sent) with up to three moments marked on it, the year to date as sent with its period and fee basis beside it, your view in up to three points, your legal line and the past performance warning throughout. Nothing is computed. Eleven seconds, about one and a half seconds more per moment. metaData is never drawn.

Field	Type	Required	Limit	What it is
clipData	group	yes		Clip data: Everything drawn in the clip: the headline, the index and its moments, the year to date with its period and fee basis, your view, the call to action, the past performance warning and your legal line.
clipData.section	text		up to 32 characters	Section: The section in the header, beside your title line, such as Market views.
clipData.kicker	text		up to 40 characters	Kicker: A short line above the headline, such as Quarterly outlook.
clipData.headline	text	yes	up to 64 characters	Headline: What the post is about, such as Markets so far this year. Describe, never promise a result or advice here.
clipData.subline	text		up to 150 characters	Line under it: One sentence of context.
clipData.asOf	text		up to 64 characters	As at: The date the figures run to, in your words, such as Levels as at 30 September 2026.
clipData.index	group	yes		Index: The index drawn as a fine line, exactly the levels you send (oldest first, up to 60). The scale runs from the lowest to the highest level.
clipData.index.label	text	yes	up to 48 characters	Index name: What the line is, such as Global equity index, in pounds.
clipData.index.points	list	yes	at least 2, up to 60	Levels: The index's levels, oldest first, two to sixty. They are drawn as sent and never recalculated.
clipData.index.points[]	number		4 decimals	Level
clipData.index.from	text		up to 16 characters	First date: The date of the first level, shown under the start of the line, such as 2 Jan.
clipData.index.to	text		up to 16 characters	Last date: The date of the last level, shown under the end of the line, such as 30 Sep.
clipData.moments	list		up to 3	Moments: Up to three moments marked on the line and listed under it, one told after another. Each names the level it sits on by its position in the list of levels (1 is the first).
clipData.moments[]	group			Moment
clipData.moments[].point	number	yes	from 1, to 60, 0 decimals	Position: Which level the moment sits on, counting from 1 at the first.
clipData.moments[].label	text	yes	up to 40 characters	What happened: A short note, such as Rates held.
clipData.moments[].date	text		up to 16 characters	Date: When, such as 14 Mar.
clipData.ytd	group	yes		Year to date: The index's change over the period, exactly as you calculated it. It is drawn with its period and fee basis beside it, never on its own, and in the brand's up or down colour.
clipData.ytd.label	text		up to 28 characters	Caption: What the figure is, such as Year to date.
clipData.ytd.value	number	yes	from -100, to 1000, 2 decimals	Change: The change in percent, such as 8.4 or -3.25.
clipData.period	text	yes	up to 64 characters	Period: The period the figure covers, such as 1 January to 30 September 2026. Required wherever a performance figure is shown.
clipData.fees	text	yes	up to 64 characters	Fee basis: Whether the figure is before or after fees and costs, such as Index level, before any fees or costs. Required wherever a performance figure is shown.
clipData.pastPerformance	text	yes	up to 300 characters	Past performance warning: Your past performance warning, as your regulator asks. Shown at the foot from the first frame to the last, before the legal line; a long one is set smaller, never cut.
clipData.viewsLabel	text		up to 28 characters	Views caption: The caption above your view, such as Our view.
clipData.views	list	yes	at least 1, up to 3	Your view: Your view in one to three points, each told on its own after the chart. A view, never a promise: do not guarantee a result or give personal advice.
clipData.views[]	text		up to 150 characters	Point
clipData.cta	group			Call to action: The button at the end and the line under it, such as a web address, a handle or a phone number.
clipData.cta.label	text	yes	up to 28 characters	Button: What the button says.
clipData.cta.detail	text		up to 48 characters	Line under it: An address, a handle, an app, a phone number.
clipData.legal	text	yes	up to 400 characters	Legal line: Who authorises and regulates you, and that capital is at risk, as your regulator asks. Shown at the foot from the first frame to the last; a long line is set smaller, never cut.
clipData.footnote	text		up to 200 characters	Small print: Any other line that must be shown, such as the index's provider or that this is a general view.
clipData.look	group			Look: How the clip looks and moves. The same six switches in every format (theme, pace, corners, alignment, logo, logo size). Leave any out for the package's default: the brand's colours, calm, softly rounded, centred.
clipData.look.theme	enum		brand, light, dark, bold	Theme: Brand: your brand's own colours and background. Light or dark: a page tinted with your brand colour. Bold: your brand colour as the page.
clipData.look.pace	enum		calm, standard, punchy	Pace: How things arrive: calm fades, a standard rhythm, or punchy slams and hard cuts.
clipData.look.corners	enum		square, soft, round	Corners: The shape of cards, pictures and buttons.
clipData.look.align	enum		start, centre	Text alignment: Where the text lines up.
clipData.look.logo	enum		auto, free	Logo: The style's own: the logo on a small plate so it reads on any page. As it is: the logo whole, with no plate, frame or crop, for a logo made to stand on the page, such as one with a transparent background. As it is, make sure your logo reads on the page of the theme you choose.
clipData.look.logoSize	enum		auto, small, large	Logo size: Standard is the style's own size. Small draws the logo a fifth smaller, with its plate. Large draws it a quarter larger wherever the style has room for it, and at the standard size where it has none.
metaData	group			Meta data: Everything about the post that is never drawn in the clip: its title, its description in four lengths, one per kind of platform, and its hashtags. Reelwire adds the brand's description, link and hashtags after it. Left out, the post text is generated from the clip data.
metaData.title	text		up to 100 characters	Title: Used where the platform has a title of its own: Facebook Feed, LinkedIn, Pinterest and YouTube. Up to 100 characters, which every one of them takes.
metaData.captionTiny	text		up to 200 characters	Tiny description (Pinterest, Threads, X): Up to 200 characters. The brand's description, link and hashtags follow it within the platform's limit.
metaData.captionShort	text		up to 500 characters	Short description (Telegram, Threema, WeChat, WhatsApp): Up to 500 characters. The brand's description, link and hashtags follow it within the platform's limit.
metaData.captionMedium	text		up to 1500 characters	Medium description (Discord, Facebook Reels, Instagram, LinkedIn, Signal, Slack, TikTok): Up to 1500 characters. The brand's description, link and hashtags follow it within the platform's limit.
metaData.captionLong	text		up to 4000 characters	Long description (Facebook Feed, YouTube): Up to 4000 characters. The brand's description, link and hashtags follow it within the platform's limit.
metaData.hashtags	list		up to 15	Hashtags: Written without the #. Up to 15, which every platform takes.
metaData.hashtags[]	text		up to 60 characters	Hashtag

locales carries other languages: under each language code, the parts of clipData and metaData that differ, laid over the default, so a language with no copy still renders.

A picture is always a file from your media library: media:// followed by its id or its name. Anything the table does not list is refused, and so is anything over its limit, with a 400 schema_validation error that names the field.

Ask Reelwire for the whole JSON Schema, the document your content is checked against, without signing in:

curl "https://app.reelwire.io/v1/formats/template/tpl_509f3afb0e65?variant=Market%20outlook&version=1.0.0"

Delivery JSON

Your own system sends this to one of your streams, POST /v1/stream, and every channel listening to that stream draws it with its template. data is the document described above; a stream with an empty field map passes it to the template unchanged. Try it first on POST /v1/stream/validate, which answers the same without publishing anything. Streams and feeds explains the rest, including how to map a document of your own shape instead.

{
  "streamId": "st_your_stream_id",
  "eventId": "01M2SQMKK3G1NVFXV31DCBVB95",
  "occurredAt": "2026-09-23T07:00:00Z",
  "locale": "en",
  "data": {
    "clipData": {
      "section": "Market views",
      "kicker": "Quarterly outlook",
      "headline": "Markets so far this year",
      "subline": "Equities have recovered from the spring dip while bond yields settled",
      "asOf": "Levels as at 30 September 2026",
      "index": {
        "to": "30 Sep",
        "from": "2 Jan",
        "label": "Global equity index, in pounds",
        "points": [
          100,
          100.6,
          101.1,
          100.7,
          101.4,
          102,
          101.5,
          100.4,
          99.1,
          98.2,
          98.8,
          99.7,
          100.5,
          101.3,
          101.9,
          102.6,
          102.2,
          102.9,
          103.6,
          104.4,
          104,
          103.1,
          103.7,
          104.5,
          105.2,
          105,
          105.8,
          106.4,
          106,
          106.9,
          107.5,
          107.1,
          106.4,
          105.9,
          106.6,
          107.4,
          107.9,
          107.6,
          108.1,
          108.4
        ]
      },
      "moments": [
        {
          "date": "6 Mar",
          "label": "Trade tariffs announced",
          "point": 9
        },
        {
          "date": "29 May",
          "label": "Central bank holds rates",
          "point": 21
        },
        {
          "date": "21 Aug",
          "label": "Earnings season beats forecasts",
          "point": 33
        }
      ],
      "ytd": {
        "label": "Year to date",
        "value": 8.4
      },
      "period": "1 January to 30 September 2026",
      "fees": "Index level, before any fees or costs",
      "pastPerformance": "Past performance is not a reliable indicator of future results. The value of investments can fall as well as rise.",
      "viewsLabel": "Our view",
      "views": [
        "We still favour a broad spread across regions and sectors over a bet on any single market",
        "Bonds are again paying a meaningful income, which helps balance the risk in a portfolio",
        "Markets can turn quickly, so we keep reviewing positions rather than reacting to the headlines"
      ],
      "cta": {
        "label": "Speak to an adviser",
        "detail": "ashcombe-rye.example/outlook"
      },
      "legal": "Ashcombe & Rye Wealth Management Ltd is authorised and regulated by the Financial Conduct Authority. The value of investments and the income from them can fall as well as rise, and you may get back less than you invest. Capital at risk.",
      "footnote": "Source: index provider, 2026. A general market view, not a personal recommendation.",
      "look": {
        "logo": "auto",
        "pace": "calm",
        "align": "centre",
        "theme": "brand",
        "corners": "soft",
        "logoSize": "auto"
      }
    },
    "metaData": {
      "title": "Markets so far this year",
      "captionTiny": "Our quarterly market outlook: how global equities have moved this year and what we are watching next. Capital at risk.",
      "captionShort": "Global equities are up 8.4% from 1 January to 30 September 2026 (index level, before fees). Our quarterly outlook on what we are watching next. Past performance is not a reliable indicator of future results. Capital at risk.",
      "captionMedium": "Our quarterly market outlook. The global equity index is up 8.4% from 1 January to 30 September 2026, at index level before any fees or costs, after a dip in the spring and a recovery through the summer. We still favour a broad spread across regions and sectors, bonds are again paying a meaningful income, and we keep reviewing positions rather than reacting to headlines. Past performance is not a reliable indicator of future results. The value of investments can fall as well as rise.",
      "captionLong": "Our quarterly market outlook, in short. The global equity index is up 8.4% from 1 January to 30 September 2026, at index level before any fees or costs. It dipped in March on trade tariffs, steadied after the central bank held rates in May, and climbed through an earnings season that beat forecasts. Our view: we still favour a broad spread across regions and sectors over a bet on any single market, bonds are again paying a meaningful income which helps balance the risk in a portfolio, and markets can turn quickly, so we keep reviewing positions rather than reacting to the headlines. This is a general market view, not a personal recommendation. Past performance is not a reliable indicator of future results. The value of investments and the income from them can fall as well as rise, and you may get back less than you invest. Ashcombe & Rye Wealth Management Ltd is authorised and regulated by the Financial Conduct Authority.",
      "hashtags": [
        "marketoutlook",
        "wealthmanagement",
        "investing",
        "markets",
        "financialplanning"
      ]
    }
  }
}

The delivery names no version: which build draws it is the channel's choice, the newest of its variant or the one it is pinned to. eventId is a ULID you make once per event: sending the same one again changes nothing. occurredAt is when the thing happened, not when you sent it. locale is the language of the text in data, and data.locales carries other languages beside it.